New Global Marketing (Best Cigar Prices) Acquires Alliance Cigar (Humicon L.L.C.)

May 16, 2025

New Global Marketing, Inc. (d/b/a Best Cigar Prices) announced the strategic merger of Humicon L.L.C. (d/b/a Alliance Cigar) into the New Global family, with Alliance operating as the company's B2B wholesale division while Best Cigar Prices remains its B2C retail business. Tom Sullivan and Steve Kallinikos join the combined company's leadership as Executive Vice Presidents and will remain shareholders; financial terms were not disclosed and NBT Bank financed a portion of the transaction.

Buyers
New Global Marketing, Inc. (d/b/a Best Cigar Prices)
Targets
Humicon L.L.C. (d/b/a Alliance Cigar)
Sellers
Humicon L.L.C. (d/b/a Alliance Cigar), Tom Sullivan, Steve Kallinikos
Industry
Retail
Location
New York, United States
Transaction Type
Buyout

Explore More

Related Acquisitions

Track M&A activity that matters to you

Get real-time deal alerts, build buyer lists with AI, and access our full acquisition database. Start your free trial today.