AIG Takes Minority Stake in Salford City FC
August 11, 2025
AIG (American International Group) has taken a minority equity stake in Salford City FC and become the club's long-term commercial partner. The investment will support stadium infrastructure upgrades, digital fan engagement initiatives, and expanded community programming across Greater Manchester.
- Buyers
- AIG (American International Group)
- Targets
- Salford City FC
- Industry
- Media & Entertainment
- Location
- Greater Manchester, United Kingdom
- Transaction Type
- Growth capital
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