CarData, Inc. Acquires DiamondLot to Expand in Southern California

CarData Inc. Acquires Dealer Visual

January 9, 2024

Automotive

CarData Inc., an automotive advertising and merchandising provider, has acquired Cincinnati-based Dealer Visual to expand its Midwest footprint and enhance its photography and videography capabilities for auto dealerships. Dealer Visual will continue delivering virtual showroom transformations, live video, and professional automotive photography as part of the CarData family.

CarData Inc. Acquires AutoNetTools

December 19, 2023

Marketing & Advertising

CarData Inc. has acquired Michigan-based AutoNetTools to expand its automotive photography, videography and window sticker capabilities. The acquisition adds AutoNetTools' specialized merchandising and marketing services to CarData's existing suite of dealer-focused advertising products.

Sonic Automotive Acquires Jaguar Land Rover Santa Monica

August 19, 2025

Automotive

Sonic Automotive, a Fortune 500 automotive retailer based in Charlotte, has acquired Jaguar Land Rover Santa Monica from Redwood Automotive I, LLC (dealer principal Sudhir Sood), expanding its Southern California footprint. The deal brings Sonic's total Jaguar Land Rover dealerships in the United States to 11 and strengthens its position as the largest Jaguar Land Rover retailer by volume in the U.S.

Cars Commerce (Cars.com Inc.) Acquires DealerClub

January 23, 2025

Automotive

Cars Commerce (d/b/a Cars.com) acquired DealerClub, a dealer-to-dealer digital wholesale auction, for approximately $25 million in cash with up to $88 million of additional performance-based consideration. The deal, which closed January 23, 2025, expands Cars Commerce’s Trade & Appraisal strategy by adding transactional wholesale capabilities and access to a dealer-facing marketplace serving 650+ dealer customers.

Centerfield Acquires Datalot from Lightyear Capital–Affiliated Fund

August 2, 2021

Marketing & Advertising

Centerfield has acquired Datalot, a digital distribution and marketing platform for the insurance industry, from an investment fund affiliated with Lightyear Capital. Datalot—founded in 2009 with offices in Brooklyn and Denver and more than 300 employees—delivers over 10 million qualified consumers annually to 40+ insurance carriers; the deal is Centerfield's fourth add-on since becoming a Platinum Equity portfolio company.

Xcite Automotive Acquires Pinnacle Automotive

April 18, 2024

Automotive

Xcite Automotive has acquired Pinnacle Automotive, including its Diamond Dealer Services and Diamond Digital PRO platforms, to expand its reconditioning, merchandising and inventory workflow capabilities. The Pinnacle assets will be integrated into Xcite's ReconLogic and Frontline platforms; Camden Partners (a Baltimore-based private equity firm) also joined Xcite's board as part of the announcement.