Cristiano Ronaldo Takes 10% Stake in Herbalife's Pro2col Platform
February 21, 2026
Cristiano Ronaldo invested $7.5 million to acquire a 10% equity stake in HBL Pro2col Software, LLC, an indirect, wholly owned Herbalife subsidiary that holds the company's Pro2col digital health and wellness platform. The investment includes Ronaldo providing services and sponsorship rights and supports Herbalife's strategy to expand its data-driven, AI-enabled personalized wellness capabilities ahead of broader commercial launches.
- Buyers
- Cristiano Ronaldo
- Targets
- HBL Pro2col Software, LLC
- Sellers
- Herbalife
- Industry
- Healthcare Services
- Location
- United States
- Transaction Type
- Growth capital
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