EX.CO Acquires Cedato
April 22, 2021
EX.CO, a global content-technology company, has acquired Cedato, a programmatic video technology provider, to integrate Cedato’s AI-based yield-optimization and video monetization capabilities into EX.CO’s interactive content and advertising platform. The deal expands EX.CO’s video, CTV and header-bidding offerings and aims to improve publishers’ revenue and page performance.
- Buyers
- EX.CO
- Targets
- Cedato
- Industry
- Cloud & SaaS
- Location
- Tel Aviv District, Israel
- Transaction Type
- Buyout
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