Integrity Marketing Group to Acquire Innovative Underwriters From Guardian

November 19, 2024

Integrity Marketing Group has entered into a definitive agreement to acquire Innovative Underwriters, a New York City-based brokerage general agency and subsidiary of The Guardian Life Insurance Company of America. After the acquisition, Innovative Underwriters will become a division of Integrity partner Ash Brokerage, expanding Integrity’s technology-enabled platform and underwriting support for financial professionals. Financial terms were not disclosed.

Buyers
Integrity Marketing Group, LLC, Ash Brokerage
Targets
Innovative Underwriters, LLC
Sellers
The Guardian Life Insurance Company of America
Platforms
Ash Brokerage
Industry
Insurance
Location
United States
Transaction Type
Addon

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