Kingswood Capital Management and Performance Investment Partners Acquire The Vitamin Shoppe
May 20, 2025
Kingswood Capital Management, LP and Performance Investment Partners (PIP) completed their acquisition of The Vitamin Shoppe from Franchise Group, Inc. The deal positions the company for a new expansion era across omnichannel retail, including investments in digital marketing, e-commerce, private brands, and store fleet upgrades.
- Buyers
- Kingswood Capital Management, LP, Performance Investment Partners, LLC
- Targets
- The Vitamin Shoppe
- Sellers
- Franchise Group, Inc.
- Industry
- Retail
- Location
- New Jersey, United States
- Transaction Type
- Buyout
Explore More
Related Acquisitions
-
Unilever Acquires SmartyPants Vitamins
December 23, 2020
Consumer Products
Unilever has acquired SmartyPants Vitamins, a Los Angeles–area producer of premium multi-vitamins and a Morgan Stanley Expansion Capital portfolio company. Terms were not disclosed; Unilever said the deal complements its functional nutrition and supplement portfolio and will work with the company's founders to grow the brand.
-
reCommerce (Topspin Consumer Partners) Acquires Vitamin Discount Center
March 8, 2021
E-Commerce
reCommerce, a Topspin Consumer Partners portfolio company, has acquired Tampa-based Vitamin Discount Center, a technology-enabled e-commerce seller and B2B fulfillment provider for vitamins, supplements and beauty brands. Balance Point Capital provided a follow-on investment to support the transaction led by Topspin; Vitamin Discount Center will continue to operate in Tampa as part of the reCommerce platform.
-
Kingswood Capital Management Acquires Branding Iron Holdings
November 18, 2024
Food & Beverage
Kingswood Capital Management, LP has acquired Branding Iron Holdings, a Sauget, Illinois-based manufacturer of branded and private-label protein products (beef and pork) with facilities in Sauget, Rochester, and Sauk Rapids, Minnesota. Kingswood will partner with the existing management team—promoting Andy Touchette to CEO and adding John Niemann as Executive Chairman—to support growth and expand the company's manufacturing and customer capabilities across foodservice, retail and chain restaurant channels.
-
Kingswood Capital Management Acquires Obsession Holdings, Inc.
July 24, 2023
Retail
Kingswood Capital Management, LP has acquired Obsession Holdings, Inc., a leading U.S. fragrance retailer operating The Fragrance Outlet and Perfumania. Kingswood will partner with Obsession executives Frank Mroczka (CEO) and Bill Aisenberg (CFO) to invest in new store growth, proprietary product development and omnichannel/ecommerce expansion; CIBC Bank USA provided debt financing for the transaction.
-
Kainos Capital Acquires Nutrisystem from Tivity Health for $575M
December 9, 2020
Food & Beverage
Kainos Capital, with a preferred and common equity investment from The Private Capital Group of MSD Partners, has acquired Tivity Health’s Nutrition Business — including **Nutrisystem** and **South Beach Diet** — for $575 million in cash. Tivity Health divested the business to focus on its core healthcare operations while Kainos plans to reestablish Nutrisystem as an independent, growth-oriented consumer nutrition company.
-
VitaNatural USA Inc. Acquires Vitamin Bounty
September 11, 2023
Consumer Products
VitaNatural USA Inc. completed the acquisition of dietary supplement brand Vitamin Bounty. The purchase brings a digitally-native portfolio with retail distribution into VitaNatural's wellness platform, with the combined management team aiming to expand product assortment, marketing and distribution across e-commerce and grocery channels.
Track M&A activity that matters to you
Get real-time deal alerts, build buyer lists with AI, and access our full acquisition database. Start your free trial today.