Magnite Acquires SpotX From RTL Group for $1.17 Billion
February 5, 2021
Magnite has entered into a definitive agreement to acquire SpotX from RTL Group for $1.17 billion in cash and stock. The deal will combine the two companies to create a large independent CTV and video advertising platform, aiming to improve scale, efficiency, and support for buyers and sellers.
- Buyers
- Magnite
- Targets
- SpotX
- Sellers
- RTL Group
- Industry
- Media & Entertainment
- Location
- United States
- Transaction Type
- Buyout
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