Simplicity Group Holdings Acquires benefitRFP
September 11, 2024
Simplicity Group Holdings, Inc. has acquired benefitRFP, Inc., a Sacramento-based provider of executive benefit plan solutions and related technology. As part of the deal, benefitRFP founder Bob Nienaber joins Simplicity as a partner; the acquisition expands Simplicity's product offerings and technology capabilities for institutional and advisor clients.
- Targets
- benefitRFP, Inc.
- Industry
- Wealth Management
- Location
- California, United States
- Transaction Type
- Buyout
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