Strive Asset Management and Asset Entities Announce Merger to Create First Publicly Traded Bitcoin Treasury Company

September 12, 2025

Strive Asset Management (a subsidiary of Strive Enterprises) and Asset Entities (Nasdaq: ASST) entered into a definitive merger agreement to combine and form a publicly traded Bitcoin treasury company under the Strive brand. The transaction is paired with a $750 million PIPE with potential additional $750 million from warrant exercises (total potential proceeds up to about $1.5 billion) to fund the initial wave of Bitcoin acquisitions and accumulation strategies.

Buyers
Strive Asset Management and Asset Entities (combined company), Strive Asset Management (a subsidiary of Strive Enterprises, Inc.), Asset Entities Inc. (reverse merger issuer / surviving public company)
Targets
Asset Entities Inc., Strive Enterprises, Inc. (Strive Asset Management subsidiary involved in the merger)
Location
Texas, United States
Transaction Type
Buyout

Explore More

Related Acquisitions

Track M&A activity that matters to you

Get real-time deal alerts, build buyer lists with AI, and access our full acquisition database. Start your free trial today.