Rovi Corporation Acquires SideReel to Launch AllRovi.com

March 1, 2011

Rovi Corporation has acquired TV-tracking site SideReel (terms not disclosed) and is using the acquisition to launch AllRovi.com, a consumer-facing video and music discovery site. The move combines Rovi's search, recommendation technology and extensive media library with SideReel's TV show-tracking and streaming aggregation capabilities to broaden Rovi's consumer offerings.

Buyers
Rovi Corporation
Targets
SideReel
Location
California, United States
Transaction Type
Buyout

Explore More

Related Acquisitions

Track M&A activity that matters to you

Get real-time deal alerts, build buyer lists with AI, and access our full acquisition database. Start your free trial today.