Coca-Cola Acquires Remaining 85% of BODYARMOR for $5.6 Billion

November 2, 2021

The Coca-Cola Company has acquired the remaining 85% of BODYARMOR for $5.6 billion in cash, giving Coca-Cola full ownership of the premium sports performance and hydration beverage brand. BODYARMOR will be managed as a separate business within Coca-Cola's North America unit and will remain based in New York, with Co-founder Mike Repole and President Brent Hastie continuing under a consulting and transition-services agreement.

Buyers
The Coca-Cola Company
Targets
BODYARMOR
Sellers
Existing BODYARMOR shareholders (including Co-founder Mike Repole)
Industry
Food & Beverage
Location
New York, United States
Transaction Type
Buyout

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