Top Consumer Products Acquirers (2010-2026)

Tracked deals

1367

1367 tracked deals across 2010-2026.

Buyer mix

Mixed buyer set

925 strategic · 780 pe

Top trend

Volume peaked in 2021

274 tracked deals announced in 2021.

Primary Insight

What Stands Out

  • Brand and category expansion: Travel + Leisure Co. adds vacation ownership scale through acquisitions of Yes& Vacations and an agreement for Spinnaker Resorts.
  • Manufacturing and operational build-out: PharmaResearch plans to acquire Cosmetic Group USA (CG USA) to strengthen North America localization with local manufacturing and improved supply chain.
  • Portfolio and technology integration: Paddletek Group acquired PIKKL, incorporating its proprietary technology platform into its paddle brands.
  • Resources for product and retail growth: H.I.G. Capital-affiliated funds became majority owner of Outward Hound, with an emphasis on accelerating product innovation and retail partnerships.
  • Geographic spread within Consumer Products: deals reference locations including Colorado, Minnesota, California, Kentucky (U.S.), plus Sweden and Ontario (Canada).

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Buyer Snapshot

Top Buyers

Illustrative buyers pulled from tracked transactions on this page. This table is capped and intentionally non-exhaustive.

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Buyer # Deals Focus Type
L Catterton 14 Global consumer-focused private equity firm managing mult... PE
Centre Partners 9 Middle‑market private equity firm focusing on consumer an... PE
Gryphon Investors 9 Middle-market private equity firm focused on profitably g... PE
Topspin Consumer Partners 9 Private equity firm investing in established, profitable ... PE
American Exchange Group 8 Fashion accessories company focused on design, sourcing, ... Strategic
Bansk Group 8 Consumer-focused private investment firm that invests in ... PE
American Pacific Group 7 San Francisco Bay Area-based private equity firm that inv... PE
Platinum Equity 7 Global private equity firm specializing in buyouts and op... PE
Unilever 7 Global consumer goods company with brands across beauty &... Strategic
Advent International 6 Global private equity firm investing across sectors inclu... PE

Acquisition Volume in Consumer Products by Year

Last 10 years

Acquisition volume by year Annual acquisition counts for the last 10 years for Top Consumer Products Acquirers (2010-2026). 12 2017 10 2018 89 2019 148 2020 274 2021 200 2022 143 2023 182 2024 153 2025 ~227 est. 135 2026
Actual Full-year estimate

Supporting Data

Recent Transactions

  • Buyer
    Central Garden & Pet Company
    Target
    TRIXIE Heimtierbedarf GmbH & Co. KG
    Seller
    founder Bonnik Hansen, current shareholders Dirk Jessen, current shareholders Volker Haak
    Location
    Germany
    Type
    Buyout

    Central Garden & Pet Company has entered into a definitive agreement to acquire a majority interest in TRIXIE Heimtierbedarf GmbH & Co. KG, a leading European pet supplies and pet snacks company. The deal will expand Central’s presence in Europe and add a scaled platform with category expertise and logistics/fulfillment capabilities; closing is expected in the first half of Central’s fiscal 2027, subject to regulatory approvals and customary conditions.

  • Buyer
    GrubMarket
    Target
    Sustainable Produce Urban Delivery Inc. (SPUD)
    Seller
    Third Eye Capital (TEC)
    Location
    British Columbia, Canada
    Type
    Buyout

    GrubMarket completed its acquisition of Vancouver, British Columbia-based Sustainable Produce Urban Delivery Inc. (SPUD), an online grocery business serving customers across British Columbia and Alberta. The deal expands GrubMarket’s direct-to-consumer e-commerce presence in Canada and brings SPUD’s Western Canadian delivery brand and local sourcing model into GrubMarket’s technology platform.

  • Buyer
    EVI Industries
    Target
    Sudsies
    Type
    Buyout

    EVI Industries has entered into a definitive agreement to acquire Sudsies, a Miami-based luxury garment care company. The deal is intended to establish EVI’s new consumer garment care services division and expand its platform into additional U.S. markets, while Sudsies will continue operating under its existing name and remain led by founder Jason Loeb.

  • Buyer
    Mubadala Capital, MC Pomona Bidco
    Target
    Pierre & Vacances-Center Parcs Group
    Location
    France
    Type
    Buyout

    Mubadala Capital has signed a tender offer agreement to acquire Pierre & Vacances-Center Parcs Group at €1.90 per share in an all-cash deal, to be implemented through MC Pomona Bidco. Shareholders representing about 80.13% of Pierre & Vacances’ outstanding shares have committed to tender, and the board welcomed the proposal while awaiting regulatory clearances and other conditions.

  • Buyer
    United Petfood
    Target
    SmartPetPro
    Location
    Germany

    United Petfood has acquired a 50% stake in SmartPetPro, a German producer of premium wet pet food. The partnership is intended to strengthen United Petfood’s position in Germany and expand SmartPetPro’s production capacity and broader commercial reach, with SmartPetPro’s CEO and co-founders continuing to lead day-to-day operations.

  • Buyer
    Starco Brands, Pasadena Private Lending
    Target
    Custom Bakehouse
    Seller
    Unnamed seller (represented by Craig-Hallum), Craig-Hallum
    Type
    Buyout

    Starco Brands completed its acquisition of Custom Bakehouse to expand manufacturing capabilities and broaden its consumer product and brand portfolio. The transaction closed on July 15, 2026 and is expected to add approximately $20 million in annual revenue, with Pasadena Private Lending providing acquisition financing.

  • Buyer
    H.I.G. Capital (funds affiliated)
    Target
    Outward Hound

    Outward Hound announced that funds affiliated with H.I.G. Capital have assumed majority ownership of the company. The acquisition is intended to provide additional resources to accelerate product innovation, strengthen retail partnerships, and expand category opportunities.

  • Buyer
    Sentinel Capital Partners
    Target
    DecoPac Inc.
    Seller
    Kohlberg
    Type
    Buyout

    Sentinel Capital Partners acquired DecoPac, a supplier of cake-decorating solutions for bakeries, foodservice operators, and DIY decorators. The deal was purchased from private equity firm Kohlberg, with terms not disclosed.

  • Buyer
    Paddletek Group, Thirty-5 Capital
    Target
    PIKKL
    Seller
    Mike Strommen, Dan Martinson
    Type
    Addon

    Paddletek Group announced the acquisition of PIKKL, a performance pickleball paddle company founded by Mike Strommen and Dan Martinson. The deal also expands Team Paddletek with signings of professional athletes JW Johnson, Jorja Johnson, Julie Johnson, and Hurricane Tyra Black.

  • Buyer
    Belle Brands
    Target
    Versed
    Type
    Addon

    Belle Brands, a platform formed by consumer-focused private investment firm Windsong Global, announced its acquisition of Versed, a clean skincare and makeup brand founded by Katherine Power. Versed CEO Andy Chiu will support the transition as Versed joins Belle Brands’ existing beauty portfolio brands, including JVN Hair, Pipette, and KVD Beauty.

  • Buyer
    Interactive Strength Inc.
    Target
    STEPR, Inc.
    Type
    Buyout

    Interactive Strength Inc. (Nasdaq: TRNR) has signed a definitive agreement to acquire STEPR, Inc., a connected stair climbing hardware business for home and commercial training. The deal values STEPR at a base $6.7 million, including cash, debt refinancing, and performance-contingent equity, and is expected to close in Q4 2026 subject to customary conditions.

  • Buyer
    Timex Group
    Target
    Daniel Wellington
    Location
    Sweden
    Type
    Buyout

    Timex Group has completed its acquisition of Daniel Wellington, bringing the watch and jewelry brand fully into the Timex Group portfolio. The deal follows Timex Group’s initial 25% investment in Daniel Wellington three years earlier, and Timex says full ownership will enable increased investment in the brand’s next growth phase via product innovation, brand building, and expanded global capabilities.

  • Buyer
    ACON Investments LLC, The Fini Company
    Target
    YumEarth
    Seller
    The Riverside Company, Riverside Co.
    Type
    Buyout

    ACON Investments acquired a controlling stake in YumEarth, an organic, allergy-friendly confectionery brand, from Riverside. The deal includes The Fini Company as a strategic industry partner with an ownership stake, and financial terms were not disclosed.

  • Buyer
    AB Electrolux
    Target
    AB Electrolux
    Location
    Sweden

    AB Electrolux carried out a rights issue of Class A and Class B shares, resulting in a substantial increase in the total number of shares and votes. Additionally, during June 2026, 797,821 Class A shares were converted into the same number of Class B shares, decreasing total votes by 718,038.9.

  • Buyer
    Rad Life Mobility
    Target
    QuietKat
    Seller
    Revelyst
    Type
    Buyout

    Rad Life Mobility, a subsidiary of Life Electric Vehicles Holdings, acquired off-road electric bike brand QuietKat from Revelyst. Financial terms were not disclosed, and Rad Life Mobility said the acquisition expands its electric mobility portfolio and strengthens its presence in outdoor, hunting, recreation, and adventure markets.

  • Buyer
    Open Road Resorts
    Target
    Elkhorn Creek RV Park
    Type
    Buyout

    Open Road Resorts (ORR) has acquired Elkhorn Creek RV Park in Frankfort, Kentucky, marking its first expansion into the state. The company will add the well-established destination to its portfolio of clean, safe, family-friendly RV parks and campgrounds.

  • Buyer
    Great Hill Partners, Garnett Station Partners
    Target
    Woof Gang Bakery & Grooming

    Woof Gang Bakery & Grooming announced a growth investment from Great Hill Partners, joining existing investor Garnett Station Partners. The capital is intended to strengthen franchisee support infrastructure, expand into new markets, and enhance digital marketing capabilities to drive national brand awareness.

  • Buyer
    CoverFour
    Target
    Chandler Bats
    Type
    Buyout

    CoverFour announced the acquisition of Chandler Bats, a precision-engineered wood baseball bat brand used by professional and amateur players. The deal is intended to help CoverFour build a modern, athlete-centric sporting goods platform focused on performance, authenticity, innovation, and growth.

  • Buyer
    Bronco Wine Company
    Target
    Resurrection Brands
    Type
    Buyout

    Bronco Wine Company announced it has acquired Resurrection Brands, a wine sales and marketing organization that represents family-owned wineries and beverage brands. The deal expands Bronco’s national route-to-market capabilities as Bronco assumes national representation of Resurrection’s portfolio while the wineries remain independently owned and operated.

  • Buyer
    CHAMP (L Catterton, Patricof, and an athlete network), L Catterton, Patricof Co
    Target
    Rhoback

    Rhoback, an active lifestyle apparel brand headquartered in Charlottesville, Virginia, announced a strategic investment from CHAMP, a newly launched strategic partnership between L Catterton, Patricof, and an athlete network. The investment positions CHAMP as Rhoback’s first partnership and is intended to help accelerate Rhoback’s next phase of growth while Rhoback’s co-founders retain control and continue day-to-day operations.

  • Buyer
    Fairfax Financial Holdings Limited, Fairfax (newly-formed subsidiary/purchaser; wholly-owned subsidiary of Fairfax Financial Holdings Limited)
    Target
    Andrew Peller Limited
    Seller
    John Peller, John E. Enterprises Inc. (JEEI), Peller Family Enterprises Inc. (PFEI), certain affiliates of John Peller (as described as part of rollover/voting support group)
    Location
    Ontario, Canada
    Type
    Buyout

    Fairfax Financial Holdings will acquire all outstanding shares of Andrew Peller Limited in an all-cash transaction valued at approximately $397 million on an equity basis (about $579 million enterprise value), excluding rollover shares. Under the definitive arrangement agreement, Andrew Peller shareholders will receive $8.00 per Class A share and $12.00 per Class B share, with the deal expected to close in the third quarter of 2026 pending approvals.

  • Buyer
    High Tide Inc.
    Target
    J. Supply Holdings Inc. (operating as Northern Helm)
    Location
    Ontario, Canada
    Type
    Buyout

    High Tide Inc. entered into a definitive agreement to acquire 100% of the equity interests of J. Supply Holdings Inc., operating as Northern Helm. The deal will add four of Northern Helm’s six Ontario retail cannabis stores (Bowmanville, Kingston, Courtice, and Oshawa) for $7.74 million, expected to close in the coming weeks.

  • Buyer
    Sleep Country Canada
    Target
    Sleep Number Corporation
    Type
    Buyout

    Sleep Number Corporation entered into an agreement to combine with Sleep Country Canada to create a leading North American mattress and bedding company. The transaction is being pursued through a voluntary Chapter 11 process under Section 363 of the Bankruptcy Code, with Sleep Country Canada serving as the “stalking horse” bidder, and is subject to court approval and higher/better offers.

  • Buyer
    Frasers Group plc
    Target
    HUGO BOSS AG
    Seller
    Shareholders of HUGO BOSS AG (non-directly held shares)
    Location
    Germany
    Type
    Buyout

    Frasers Group plc announced a voluntary public takeover offer to acquire all outstanding shares of HUGO BOSS AG that are not already held by Frasers. The offer is for a cash consideration of EUR 38.00 per share, subject to regulatory approvals and conditions to be detailed in the approved offer document.

  • Buyer
    Relatable
    Target
    Hugimals World
    Location
    United States
    Type
    Buyout

    Relatable, a modern entertainment and consumer products company, announced its acquisition of Hugimals World, a viral weighted plush brand known for design-forward, sensory-friendly comfort items. The deal is positioned as an expansion into an identified white space at the intersection of emotional wellness and everyday play, with founder Marina Khidekel joining Relatable as Head of Innovation for Hugimals Brands.

  • Buyer
    River Pines Capital
    Target
    Bendon, Inc.

    River Pines Capital (RPC) announced a strategic investment in Bendon, Inc., a producer of licensed screen-free children’s coloring, activity, and educational products. Bendon’s founder and CEO Ben Ferguson will continue to lead the company, and both he and management will retain meaningful ownership while Thomas Kearney of RPC serves on Bendon’s board.

  • Buyer
    VMG Partners
    Target
    Stars + Honey

    VMG Partners made a minority growth equity investment in collagen protein bar brand Stars + Honey to accelerate omnichannel expansion and product development. The funding will also support the buildout of a new 60,000-square-foot manufacturing facility in Novi, Michigan to scale nationally.

  • Buyer
    Second Nature Brands
    Target
    Tillamook Country Smoker (Tillamook)
    Seller
    Insignia Capital Group, family shareholders (of Tillamook Country Smoker)
    Location
    United States
    Type
    Buyout

    Second Nature Brands (SNB) agreed to acquire Tillamook Country Smoker from Insignia Capital Group and family shareholders. The deal expands SNB’s better-for-you snacks portfolio into the protein snacks category, with Tillamook generating more than $175 million in sales and employing about 480 people across two manufacturing facilities in Oregon.

  • Buyer
    ONCAP, Onex Corporation (via ONCAP)
    Target
    AMES U.S. and Canada businesses, Venanpri Tools, Veritage Brands (joint venture entity)
    Seller
    Griffon Corporation (sold AMES U.S. and Canada businesses into the JV), Venanpri/ Venanpri Tools (contributed into the JV)
    Location
    United States
    Type
    Buyout

    Griffon Corporation closed a joint venture with ONCAP to combine Griffon’s AMES U.S. and Canada businesses with Venanpri Tools, forming Veritage Brands. Griffon received $100 million in cash plus $161 million of second lien debt, while retaining a 43% equity interest; ONCAP (via affiliates including Venanpri) holds 57% and manages the platform.

  • Buyer
    Timex Group, Digital Fuel Capital
    Target
    Jane Win, Pictures on Gold

    Timex Group announced strategic investments in jewelry brands Jane Win and Pictures on Gold to expand its presence in the jewelry category and adjacent lifestyle categories. Timex, together with Digital Fuel Capital, is investing in both brands, leveraging Timex’s capabilities across design, sourcing, manufacturing, distribution, and brand-building.

  • Buyer
    Lactalis
    Target
    Protein Works
    Location
    United Kingdom
    Type
    Buyout

    French dairy group Lactalis has acquired UK-based nutrition brand Protein Works to accelerate its expansion in protein-rich foods, sports nutrition, wellness products, and meal replacements. The deal provides Lactalis with Protein Works’ established consumer brand and direct-to-consumer capabilities, while Protein Works’ team and employees are joining the Lactalis Group. Financial terms were not disclosed.

  • Buyer
    Betterware de México, S.A.P.I. de C.V. (BeFra)
    Target
    Tupperware Latin America (Tupperware brand operating assets in Latin America, primarily Mexico and Brazil)
    Seller
    Party Products, LLC
    Location
    Jalisco, Mexico
    Type
    Buyout

    Betterware de México (BeFra) has completed its previously announced acquisition of 100% of the Tupperware brand’s operating assets in Latin America (primarily Mexico and Brazil), along with a perpetual, royalty-free exclusive license to the Tupperware brand for the region. The deal was for total consideration of $250 million on a debt-free, excess-cash-free basis, and Tupperware Latin America will operate as an independent business unit within BeFra.

  • Buyer
    Church & Dwight Co., Inc.
    Target
    Miss Mouth's Messy Eater brand
    Location
    United States
    Type
    Buyout

    Church & Dwight Co., Inc. has signed and closed a definitive agreement to acquire the Miss Mouth's Messy Eater brand for approximately $325 million. The acquisition adds a digitally native, non-toxic stain-removal brand to Church & Dwight’s Fabric Care portfolio, with Miss Mouth's generating about $80 million in net sales and $28 million in EBITDA for the 12 months ended December 31, 2025.

  • Buyer
    Heartland Food Products Group
    Target
    Whole Earth Brands, Inc. (Americas business)
    Type
    Buyout

    Heartland Food Products Group entered into a definitive agreement to acquire the Americas business of Whole Earth Brands, including the Equal, Whole Earth, Swerve, and Chuker sweetener brands across North America and Latin America. The deal expands Heartland’s position in sugar reduction and low- and no-calorie sweeteners and will grow Heartland’s portfolio across retail, foodservice, e-commerce, ingredient solutions, and B2B channels.

  • Buyer
    Authentic Brands Group
    Target
    Lee
    Seller
    Kontoor Brands, Inc.

    Authentic Brands Group signed a definitive agreement to acquire Lee, the denim and workwear brand, from Kontoor Brands for up to $1 billion. The deal includes an initial $750 million payment and up to $250 million of potential earn-out consideration, and is expected to close in the second half of 2026 subject to regulatory approvals and customary closing conditions.

  • Buyer
    Scholl's Wellness Company
    Target
    VKTRY
    Type
    Addon

    Yellow Wood Partners’ portfolio company, Scholl's Wellness Company (parent of Dr. Scholl’s), acquired premium athletic performance insole and footwear innovation brand VKTRY. Terms were not disclosed, and VKTRY will continue operating under its existing brand identity and leadership team.

  • Buyer
    Boyne Capital, Sisu Equity, Consumer Growth Partners
    Target
    Local Boy Outfitters
    Seller
    Inactive co-founder of Local Boy Outfitters (unnamed)

    Boyne Capital announced an affiliate investment in Local Boy Outfitters, a consumer apparel and lifestyle brand focused on outdoor enthusiasts and Southern culture. The primary use of proceeds is to buy out an inactive co-founder, while co-founder and CEO David Faulkenberry will continue to lead the company and remain a significant shareholder.

  • Buyer
    SanMar Corporation
    Target
    BELLA+CANVAS
    Type
    Buyout

    BELLA+CANVAS, a premium blank apparel brand headquartered in Los Angeles, entered into a definitive agreement to be acquired by SanMar Corporation, a wholesale supplier of imprintable apparel, headwear and accessories. BELLA+CANVAS will continue operating as an independent brand under Executive Vice President Megan Spire. The acquisition was later completed, with SanMar providing added resources to accelerate product innovation and customer experience while preserving BELLA+CANVAS’s creative vision.

  • Buyer
    The Cynosure Group, LLC
    Target
    Black Rock Coffee Bar, Inc., Black Rock Coffee Holdings, LLC
    Seller
    Entities and trusts affiliated with Black Rock Coffee Bar founders (Daniel Brand and Jeff Hernandez)
    Type
    Buyout

    Black Rock Coffee Bar announced that entities and trusts affiliated with its founders consummated a transaction in which The Cynosure Group, LLC purchased all equity interests in Black Rock Coffee Bar and Black Rock Coffee Holdings, LLC that were pledged as collateral for the founders’ IPO-related margin loan. The margin loan was fully repaid and extinguished, and Cynosure acquired approximately 13.6 million shares of Black Rock Coffee Bar common stock. Founders Daniel Brand and Jeff Hernandez remain active board members and meaningful shareholders after the transaction.

  • Buyer
    Bending Spoons
    Target
    Tractive
    Location
    Austria
    Type
    Buyout

    Bending Spoons has closed its acquisition of Tractive, an Austria-based company focused on pet location-tracking and health-monitoring solutions. The companies entered into a definitive acquisition agreement in March 2026, and Bending Spoons said it will invest to expand Tractive’s health and safety capabilities and develop next-generation devices.

  • Buyer
    Unicharm Corporation
    Target
    Nutrire Indústria de Alimentos Ltda. (Nutrire)
    Location
    Rio Grande do Sul, Brazil
    Type
    Buyout

    Unicharm Corporation has agreed to acquire 100% of Nutrire Indústria de Alimentos Ltda., marking its full-scale entry into Brazil, the world’s third-largest pet care market. The acquisition is intended to combine Nutrire’s production base and export network with Unicharm’s marketing and research-and-development capabilities to expand across Central and South America.

  • Buyer
    Sazerac
    Target
    SIPMARGS
    Location
    United States

    Sazerac announced it acquired an equity stake in ready-to-drink cocktail brand SIPMARGS and entered into an exclusive distribution relationship. The partnership is intended to use Sazerac’s brand-building and go-to-market capabilities to scale SIPMARGS into a national brand and expand its distribution footprint across the United States.

  • Buyer
    Quad-C Management, Inc., Quad-C Management Inc., Quad-C
    Target
    Thibaut, Inc., Thibaut Inc
    Seller
    Norwest Equity Partners (NEP), Norwest Equity Partners
    Type
    Buyout

    Quad-C Management, Inc. announced its investment in Thibaut, Inc., a designer and distributor of wallcoverings, fabrics, rugs, and furniture. The transaction terms were not disclosed, and Thibaut’s CEO Rick Kilmer will continue leading the company as Quad-C supports the next phase of growth.

  • Buyer
    Boyne Capital
    Target
    YZY Fragrances
    Seller
    Founding family of YZY Fragrances (Yehuda Shechter and family)
    Location
    United States
    Type
    Buyout

    Boyne Capital, through an affiliate, has acquired a majority stake in YZY Fragrances, a branded fragrance company producing perfumes, colognes, and body mists. The investment is intended to accelerate growth by expanding distribution, developing the brand, and funding product innovation.

  • Buyer
    Selkirk Sport, Bluestone Equity Partners
    Target
    Bread & Butter Pickleball Company
    Seller
    Sapusek family
    Type
    Buyout

    Selkirk Sport has acquired Bread & Butter Pickleball Company in a deal announced May 12, 2026. Bread & Butter will maintain its independent brand presence and product strategy, with the Sapusek family continuing to lead brand development and innovation while Selkirk adds operational scale and distribution support.

  • Buyer
    Cal-Maine Foods, Inc.
    Target
    Van's Foods business of Sara Lee Frozen Bakery, LLC (Van’s Foods brand assets)
    Seller
    Sara Lee Frozen Bakery, LLC
    Type
    Addon

    Cal-Maine Foods, Inc. announced it will acquire certain assets of the Van’s Foods business of Sara Lee Frozen Bakery, LLC. The move is intended to diversify Cal-Maine Foods’ business model by expanding its prepared foods B2C retail presence and leveraging its distribution to grow the Van’s brand.

  • Buyer
    The Campbell's Company
    Target
    La Regina di San Marzano di Antonio Romano S.p.A., La Regina Atlantica, LLC
    Seller
    Antonio Romano family (Romano family)
    Location
    Italy

    The Campbell's Company completed its acquisition of a 49% interest in La Regina di San Marzano di Antonio Romano S.p.A. and La Regina Atlantica, LLC (together, La Regina), the privately held maker of Rao's Homemade tomato-based jarred pasta sauces. The investment reinforces Campbell’s long-term strategic partnership with the Romano family and is expected to support continued growth for the Rao’s brand.

  • Buyer
    Stinger
    Target
    UTV Stereo
    Seller
    Chase Moll (Founder of UTV Stereo)
    Type
    Addon

    Stinger, an innovator of engineered automotive aftermarket upgrades and accessories, acquired UTV Stereo, a premium off-road audio brand for side-by-side and UTV enthusiasts. The deal is intended to strengthen Stinger’s vehicle-specific integration platform in high-performance UTV audio and expand UTV Stereo’s distribution and product development roadmap.

  • Buyer
    Stride Consumer Partners
    Target
    Crown Affair
    Seller
    True Beauty Ventures
    Location
    United States

    Crown Affair, a modern haircare brand, announced a Series C investment led by Stride Consumer Partners. The round primarily includes secondary capital and comes as Crown Affair expands to all retail doors nationwide at Sephora.

  • Buyer
    Bain Capital Credit (Private Credit Group)
    Target
    Kids2

    Bain Capital Credit’s Private Credit Group acted as sole lender and administrative agent for a $225 million senior credit facility to Kids2. The financing is intended to support Kids2’s continued growth and global expansion.

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Frequently Asked Questions

What kinds of Consumer Products acquisitions show up most often here?

Deals frequently target brand portfolios, consumer-facing product categories (e.g., skincare, beauty, leisure, outdoor), and enable capabilities such as manufacturing capacity or route-to-market.

Are these acquisitions limited to the United States?

No. The page includes recent locations in the United States and also references Sweden and Ontario, Canada.

Do deals commonly disclose financial terms?

Some transactions disclose financial terms (for example, amounts are stated for certain deals), while others note that terms were not disclosed.

Which recent transactions illustrate brand-building or scaling themes?

Examples include Belle Brands acquiring Versed, Timex Group acquiring full ownership of Daniel Wellington, and Bronco Wine Company acquiring Resurrection Brands to expand route-to-market.

Related Acquisition Pages