AppHub Raises $95M from PSG and Acquires AI Search App Boost

July 25, 2023

AppHub received a $95 million strategic growth investment from PSG alongside existing investor Silversmith Capital Partners, and concurrently acquired Boost, an AI-powered search and discovery application for e-commerce merchants. The investment will support AppHub's product expansion, geographic growth, and continued M&A strategy while Boost's AI search and recommendations will enhance AppHub's suite of merchant-facing software.

Buyers
PSG, AppHub, Silversmith Capital Partners
Targets
Boost
Platforms
AppHub
Industry
Software
Location
Ho Chi Minh City, Vietnam
Transaction Type
Addon

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