General Atlantic Takes Minority Stake in Creative Planning

TPG Capital Makes Minority Investment in Creative Planning

September 30, 2024

Wealth Management

TPG Capital has made a substantial minority growth investment in Creative Planning, a leading independent wealth management firm, joining existing investor General Atlantic. Terms were not disclosed; Creative Planning CEO Peter Mallouk will remain in place and retain a majority stake. The capital will support continued expansion and enhancement of the firm's wealth-management and planning-led service offerings.

General Atlantic Makes Minority Investment in Partners Capital Investment Group

February 8, 2024

Financial Services

General Atlantic has acquired a minority stake in Partners Capital Investment Group by purchasing equity from longstanding external shareholders and some founding-generation partners. The transaction will increase ownership by the current leadership to retain senior talent while enabling Partners Capital to leverage General Atlantic's global network and capabilities to deepen investment and technology capabilities.

Creative Planning Acquires Rosen Capital Management

June 10, 2022

Wealth Management

Creative Planning LLC has acquired Rosen Capital Management, a Macon, Georgia-based wealth management firm managing $114 million in AUM and bringing two employees (including CEO Glenn Rosen) into Creative Planning. The deal expands Creative Planning’s footprint in Georgia; Incap (Baltimore) served as financial advisor to Rosen Capital Management.

Creative Planning Acquires Marshall Financial Group

December 11, 2025

Financial Services

Creative Planning has acquired Marshall Financial Group, a Doylestown, Pennsylvania-based registered investment advisor, adding more than $900 million in assets under management and 19 employees. The deal expands Creative Planning's Mid-Atlantic presence and gives Marshall Financial access to Creative Planning's nationwide planning, tax, trust, retirement, and family office capabilities.

Creative Planning Acquires Mosaic Pacific

June 30, 2025

Wealth Management

Creative Planning has acquired Honolulu-based Mosaic Pacific, a financial advisory firm, in a deal that closed June 30, 2025, adding roughly $430 million in AUM to Creative Planning's platform. The acquisition strengthens Creative Planning's presence in the Pacific region and brings Mosaic Pacific's financial planning and investment management expertise into Creative Planning's national wealth-management offering.

Creative Planning Acquires Keystone Wealth Partners

April 12, 2022

Financial Services

Creative Planning LLC, a large independent wealth management firm based in Overland Park, Kansas, has acquired Keystone Wealth Partners, an Arizona- and North Dakota-based wealth management firm managing over $644 million in AUM. The deal adds Keystone's 29 employees and 13 advisors to Creative Planning's platform and expands Creative Planning's advisory footprint and capabilities in tax, estate and holistic financial planning.