Norvestor Acquires Impecta and LOG to Form Green Group Holding AB
June 22, 2021
Norvestor VIII has signed agreements to acquire Impecta Fröhandel AB and LOG AS through a newly established holding company, Green Group Holding AB, becoming the majority shareholder with ~67% ownership. The combination creates a Nordic horticulture platform combining Impecta’s B2C seed and garden retail expertise with LOG’s B2B wholesale and growing e-commerce capabilities, targeting organic growth and further consolidation across Sweden and Norway.
- Buyers
- Norvestor VIII SCSp, Green Group Holding AB
- Targets
- Impecta Fröhandel AB, LOG AS
- Sellers
- Previous shareholders of LOG AS, Existing shareholders of Impecta Fröhandel AB (reinvested)
- Platforms
- Green Group Holding AB
- Industry
- Agriculture
- Location
- Sweden
- Transaction Type
- Buyout
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