TradePending Acquires Snapcell

August 15, 2023

TradePending, a Capstreet-backed sales enablement platform for car dealerships, has acquired Snapcell, a SaaS automotive video marketing provider. The add-on brings personalized video engagement capabilities into TradePending's dealer-focused product suite to improve customer trust, engagement and sales; financial terms were not disclosed.

Buyers
TradePending, Capstreet
Targets
Snapcell
Platforms
TradePending
Industry
Cloud & SaaS
Location
Florida, United States
Transaction Type
Addon

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