Manna Pro Products Acquires Fruitables (VetScience, LLC)

Manna Pro Products Acquires Nutri-Vet and Petnology Essentials

December 14, 2015

Consumer Products

Chesterfield, Missouri-based Manna Pro Products LLC has acquired Nutri-Vet LLC of Boise, Idaho, along with the Petnology Essentials product line from 21st Century HealthCare Inc. The deals expand Manna Pro's portfolio into the cat and dog supplement market, with the acquired brands operating together as Nutri-Vet Wellness LLC; terms were not disclosed.

Manna Pro Products Acquires PetzLife Products

September 19, 2017

Consumer Products

Manna Pro Products, LLC has acquired PetzLife Products Inc., adding the all‑natural PetzLife oral care and companion pet products to Manna Pro's Pet Care/Companion Animal business. The acquisition brings PetzLife's veterinarian-recommended dental products and related grooming and care items into Manna Pro's broader manufacturing, sales and marketing platform to expand its pet care product portfolio.

Manna Pro Products Acquires Doggie Dailies

August 13, 2020

Consumer Products

St. Louis-based Manna Pro Products has acquired Doggie Dailies, a family-owned online brand of premium dog supplements and wellness products. The acquisition, by Manna Pro (which is PE-backed by Morgan Stanley Capital Partners), expands the company’s companion-pet portfolio and strengthens its e-commerce presence in pet wellness.

Manna Pro Products Acquires Hero Pet Brands

June 4, 2019

Consumer Products

Manna Pro Products, a St. Louis-based pet care manufacturer owned by investment vehicles managed by Morgan Stanley Capital Partners, has acquired Dallas-based Hero Pet Brands, the owner of brands including Vet's Best, Bags on Board and Simple Solution. The deal expands Manna Pro's companion pet care and wellness portfolio, adds new sales channels and international reach, and strengthens R&D and product innovation capabilities.

Manna Pro Products Acquires Dinovite

September 10, 2021

Consumer Products

St. Louis-based Manna Pro Products has agreed to acquire Dinovite, a 20-year-old, family-owned direct-to-consumer pet supplement and wellness brand. The deal expands Manna Pro's portfolio and direct-to-consumer capabilities in the companion pet care category; Manna Pro is owned by funds managed by The Carlyle Group.

Manna Pro Products Acquires Promika, LLC Pet Brands

February 10, 2020

Consumer Products

Manna Pro Products, a St. Louis-based manufacturer and marketer of pet care and nutrition, has acquired Promika, LLC Pet Brands, a maker/distributor of affordable flea and tick solutions (brands include ZoGuard, Adventure Plus, Salvo and ShieldTec). The acquisition expands Manna Pro's portfolio and strengthens its leadership in the flea and tick segment of companion pet care; Manna Pro is PE-backed by investment vehicles managed by Morgan Stanley Capital Partners.