Two Circles Acquires Spring Media Group

Charterhouse Acquires Two Circles from Bruin Capital

January 10, 2024

Marketing & Advertising

Charterhouse Capital Partners has agreed to acquire data-driven sports marketing firm Two Circles from Bruin Capital for roughly $315 million. Two Circles, headquartered in London and employing around 600 people, will continue to be led by CEO Gareth Balch with the existing management team reinvesting in the business as Charterhouse backs the company to expand its capabilities and enter new markets.

Two Circles Acquires Let It Fly Media

March 13, 2024

Marketing & Advertising

Two Circles has acquired US-based creative agency Let It Fly Media and will rebrand the business as Two Circles. The acquisition brings Let It Fly's sports video production and social content capabilities into Two Circles' global sports marketing, data and content offering to expand content creation and commercial opportunities for brand and rights-holder clients.

Two Circles Acquires KORE from Serent Capital

October 16, 2024

Data & Analytics

Two Circles, the Charterhouse-backed sports and entertainment data business, has acquired KORE, a leading sponsorship and fan-engagement intelligence platform, from Serent Capital. The deal expands Two Circles' technology and data capabilities in North America and strengthens its measurement, data management and business intelligence offerings for sports and entertainment customers.

DCG ONE Acquires Cirangle Design

October 14, 2024

Marketing & Advertising

Seattle-based creative experience agency DCG ONE has acquired Cirangle Design, a boutique direct marketing agency based in New Jersey. The deal expands DCG ONE's direct marketing and direct-mail design capabilities to support its enterprise client base.

Playmaker Capital Acquires Two-Up Agency

August 31, 2021

Software

Playmaker Capital Inc. acquired Two-Up Agency Ltd., a London- and Krakow-based digital product agency serving the online gaming and sports betting industries. The acquisition (100% of Two-Up) expands Playmaker's technology capabilities and integrates Two-Up's products into Playmaker Bench; consideration was up to US$5.75 million including cash, shares and earn-outs.

Making Science Acquires Tre Kronor Media and ELLIOT to Expand Nordic and Outsourcing Capabilities

February 11, 2022

Marketing & Advertising

Making Science acquired a 70% interest in United Communications Partners Inc., owner of Swedish full-service media agency Tre Kronor Media, and completed the acquisition of Georgian digital agency ELLIOT. The deals expand Making Science's geographic footprint in the Nordics and add AdTech, data, CRM and marketing-operations outsourcing capabilities, bringing roughly 80 professionals into the group.