Warburg Pincus to invest ~$100M in boAt (Imagine Marketing Private Limited)

January 5, 2021

An affiliate of Warburg Pincus will invest approximately $100 million in boAt (Imagine Marketing Private Limited), a leading Indian direct-to-consumer brand in personal audio and wearables. The growth investment will support boAt's market expansion, R&D, manufacturing capabilities under the Make-in-India initiative, and product portfolio expansion.

Buyers
Warburg Pincus
Targets
Imagine Marketing Private Limited (boAt)
Location
Delhi, India
Transaction Type
Growth capital

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