Cetera Acquires Plains Wealth Management

January 29, 2026

Cetera Financial Group has completed the acquisition of Plains Wealth Management, a Houston-based independent wealth management practice that oversees approximately $400 million in client assets. The Plains team will join The Retirement Planning Group (TRPG), Cetera's employee-based RIA, expanding TRPG's footprint into the Houston market and providing the Plains team with growth and succession options.

Buyers
Cetera Financial Group, The Retirement Planning Group (TRPG)
Targets
Plains Wealth Management
Platforms
The Retirement Planning Group (TRPG)
Location
Texas, United States
Transaction Type
Buyout

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