Augeo Acquires Brand Networks

Augeo Acquires Wellington

February 2, 2021

Marketing & Advertising

Augeo, a St. Paul-based leader in loyalty and engagement platform solutions, acquired Wellington, an Overland Park, Kansas experiential design and community-building firm, effective February 1, 2021. The purchase expands Augeo's live and virtual meetings, events, community building and strategic gifting capabilities to support a broader experience engagement lifecycle.

Augeo Acquires Empyr to Form Figg

April 23, 2020

Payments & Fintech

Augeo has acquired San Diego-based card-linking platform Empyr and, with investment support from Valor Siren Ventures, will combine Augeo's financial-institution card-linking business with Empyr's publisher expertise to launch a new company called Figg. The combined company will serve more than 60 million users and manage roughly $300 billion in transaction volume, expanding Augeo's capabilities in card-linking and retail technology.

Amplēo Acquires Avalaunch Media

September 10, 2025

Marketing & Advertising

Amplēo, a Lehi, Utah-based provider of fractional finance, marketing and HR services backed by private equity, has acquired Avalaunch Media, a Utah-based digital marketing agency known for SEO, paid media, content and fractional CMO services. Avalaunch's leadership will remain in place, with cofounder David Mink serving as president of Amplēo Marketing as the combined business expands Amplēo's embedded marketing capabilities for SMB and scaling clients.

The Channel Company Acquires Audienz

January 6, 2021

Marketing & Advertising

The Channel Company has acquired Audienz, a B2B consulting and marketing services agency that helps cloud services providers differentiate and grow revenue. The acquisition expands The Channel Company’s portfolio of marketing, media, events and insights to provide end-to-end services that bridge strategy and creative execution for technology clients.

CVC and TA Acquire Vista's Stake in Mediaocean

August 31, 2021

Cloud & SaaS

Funds advised by CVC Capital Partners and TA Associates are acquiring the stake in Mediaocean held by Vista Equity Partners, in a transaction expected to close in Q4 2021 subject to regulatory approvals. The investment will support Mediaocean's growth and continued product consolidation of its omnichannel advertising platform, following recent acquisitions including Flashtalking and 4C.

Advantage Solutions Acquires Brandshare

May 12, 2022

Marketing & Advertising

Advantage Solutions has acquired Brandshare, an omnichannel brand engagement and sampling agency headquartered in New York City. Brandshare — previously a portfolio company of Aperion Management, LNC Partners, and Ocean Avenue Capital Partners — will continue to be led by CEO Alan Verdun and has approximately 50 employees.