Tracked deals
1720
1720 tracked deals across 2001-2026.
Top Marketing & Advertising Acquirers (2001-2026)
Buyer mix
Strategic-led
1488 strategic · 652 pe
Top trend
Volume peaked in 2022
312 tracked deals announced in 2022.
Primary Insight
What Stands Out
- Technology-enabled marketing appears across deal themes, including digital media verification (Nielsen / DoubleVerify), creative analytics (Brunner / AdSkate), and sales acceleration (Banzai International / ConnectAndSell).
- Agency and marketing services buyers are expanding service lines through acquisitions of creative, PR, fundraising, and digital marketing capabilities (e.g., RKD Group / Whiteboard, Clario Group / Ted Miller Group (TMG)).
- Public affairs and regulatory communications remain a distinct interest area, including Vested acquiring Watermark (Washington, D.C.).
- Geographic expansion is a stated objective in multiple deals, including building a Washington, D.C. footprint and establishing Dallas as a growth hub (via Meet The People (MTP) acquiring The LOOMIS Agency and iluminere).
- A non-U.S. datapoint appears with AI Digital acquiring a Barcelona creative agency to expand its AI Creative Studio capabilities.
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Top Buyers
Illustrative buyers pulled from tracked transactions on this page. This table is capped and intentionally non-exhaustive.
| Buyer | # Deals | Focus | Type |
|---|---|---|---|
| Mountaingate Capital | 25 | Growth-focused private equity firm that partners with fou... | PE |
| LDC | 21 | UK-based growth and mid-market private equity investor (p... | PE |
| WPP | 15 | Global advertising and communications holding company; pr... | Strategic |
| Trinity Hunt Partners | 13 | Growth-oriented private equity firm focused on building l... | PE |
| H.I.G. Capital | 11 | Global private equity and alternative assets investment f... | PE |
| Stagwell | 11 | Global marketing and communications network that combines... | Strategic |
| Accenture | 10 | Global professional services company offering strategy, c... | Strategic |
| O2 Investment Partners | 9 | Midwestern private equity firm investing in lower-middle-... | PE |
| Publicis Groupe | 9 | Global communications and advertising group offering crea... | Strategic |
| Ruder Finn | 9 | Global integrated communications and marketing agency pro... | Strategic |
Acquisition Volume in Marketing & Advertising by Year
Last 10 years
Actual
Full-year estimate
Supporting Data
Recent Transactions
-
- Buyer
- Dustin Batson, Cowart Awards
- Target
- ColorLab
- Seller
- TPM
- Industry
- Marketing & Advertising
- Location
- South Carolina, United States
- Type
- Buyout
TPM sold ColorLab through a management-led acquisition, with longtime ColorLab Vice President Dustin Batson acquiring ownership and continuing to lead the business. Cowart Awards backs Batson, while ColorLab will operate independently, maintaining its team and customer-facing capabilities.
-
- Buyer
- Perion (Perion Network Ltd.)
- Target
- PRN
- Industry
- Marketing & Advertising
- Location
- Ohio, United States
- Type
- Buyout
Perion (NASDAQ & TASE: PERI) announced it is acquiring PRN, an in-store retail media company, for up to $12 million in cash. The deal is expected to be immediately accretive from closing and adds exclusive multi-year in-store inventory agreements and a large retail screen footprint across major North American retailers.
-
- Buyer
- I Squared Capital
- Target
- oOh!media Limited
- Industry
- Marketing & Advertising
- Location
- New South Wales, Australia
- Type
- Buyout
I Squared Capital entered into a Scheme Implementation Agreement to acquire Australian out-of-home advertising company oOh!media Limited in a deal implying an enterprise value of about A$1.04 billion. Under the proposed transaction, oOh!media shareholders will receive A$1.70 in cash per share, with completion expected in Q4 2026 subject to customary approvals and conditions.
-
August 6, 2026
- Buyer
- Vested
- Target
- Watermark
- Seller
- Zack Condry
- Industry
- Marketing & Advertising
- Location
- District of Columbia, United States
- Type
- Addon
Vested, a financial services communications and marketing agency, announced the acquisition of Watermark, a Washington, D.C.-based public affairs and special situations firm founded by Zack Condry. The deal integrates Watermark’s public affairs, regulatory communications, crisis response, and investor relations capabilities into Vested and expands its Washington, D.C. footprint.
-
July 31, 2026
- Buyer
- WealthReach
- Target
- AdvisorRankings
- Seller
- Brent Carnduff
- Industry
- Marketing & Advertising
- Type
- Buyout
WealthReach, an AI-powered organic growth platform for registered investment advisors, announced it has acquired AdvisorRankings. The deal brings advisor-specific SEO and AI search optimization expertise in-house and will add a done-for-you offering to WealthReach’s existing advisor website and organic growth engines.
-
July 29, 2026
- Buyer
- Element Three
- Target
- Sextant
- Seller
- Sextant
- Industry
- Marketing & Advertising
- Location
- Colorado, United States
- Type
- Buyout
Element Three acquired Sextant, a dealer-network analytics and software firm, in a transaction that closed July 6, 2026. Sextant’s proprietary data and analytics platform helps manufacturers and field teams optimize dealer networks and improve dealer performance, while Element Three is a B2B2X marketing agency focused on go-to-market strategy for complex distribution networks.
-
July 27, 2026
- Buyer
- RKD Group
- Target
- Whiteboard
- Industry
- Marketing & Advertising
- Location
- Tennessee, United States
- Type
- Buyout
RKD Group, a North American fundraising and marketing services firm, announced its acquisition of Whiteboard, an award-winning creative agency. The deal is effective immediately, with Whiteboard continuing to operate under its brand while its co-founders take leadership roles within RKD.
-
July 24, 2026
- Buyer
- GR0
- Target
- Ultimate Deployment
- Industry
- Marketing & Advertising
- Location
- California, United States
- Type
- Buyout
GR0, a Los Angeles digital marketing agency, announced plans to acquire Ultimate Deployment and launch GR0 AI, a new company that builds and deploys AI revenue systems for DTC and ecommerce brands. The acquisition is expected to close this quarter, subject to definitive agreements, with financial terms not disclosed.
-
- Buyer
- AI Digital
- Target
- Barcelona-based creative agency (name not disclosed)
- Industry
- Marketing & Advertising
- Location
- Spain
- Type
- Addon
AI Digital has acquired a Barcelona-based creative agency to expand the design and art direction capabilities of its AI Creative Studio. The acquired agency’s name and deal terms were not disclosed, and the studio will operate as an always-available production partner for AI Digital’s brand and agency clients.
-
July 17, 2026
- Buyer
- Meet The People (MTP)
- Target
- The LOOMIS Agency, iluminere
- Industry
- Marketing & Advertising
- Location
- Texas, United States
- Type
- Buyout
Meet The People (MTP), an advertising holding company for big and mid-sized clients, announced its expansion into the South with the acquisition of The LOOMIS Agency and its digital marketing arm, iluminere. The deal is intended to strengthen MTP’s brand and digital marketing capabilities and establish Dallas as a hub for growth across the region, growing the group to 12 brands and over 850 employees across North America.
-
July 17, 2026
- Buyer
- Brunner
- Target
- AdSkate
- Industry
- Marketing & Advertising
- Location
- Pennsylvania, United States
- Type
- Buyout
Brunner, an independent integrated marketing agency headquartered in Pittsburgh, announced its acquisition of AdSkate, an AI-powered creative analytics and marketing intelligence platform. The deal will integrate AdSkate’s technology, talent, and product expertise into Brunner’s marketing intelligence solutions to enhance creative testing, predictive performance modeling, audience insights, and AI-enabled campaign optimization.
-
July 14, 2026
- Buyer
- Clario Group
- Target
- Ted Miller Group (TMG)
- Seller
- Ted Miller
- Industry
- Marketing & Advertising
- Location
- Florida, United States
- Type
- Addon
Clario Group, a global integrated communications and advisory firm, announced the acquisition of Ted Miller Group (TMG), a Miami-founded boutique PR agency. The deal expands Clario’s integrated communications capabilities by adding TMG’s technology-focused PR expertise, media relationships, and strategic storytelling/client roster.
-
- Buyer
- Madrivo, Benevolent Generation (BenGen)
- Target
- MoneyGeek
- Industry
- Marketing & Advertising
- Location
- California, United States
- Type
- Buyout
Madrivo, a performance marketing platform and part of Benevolent Generation, announced its acquisition of MoneyGeek, a digital insurance comparison and personal finance company. The deal combines MoneyGeek’s editorial content and proprietary data with Madrivo’s marketing platform and distribution capabilities to expand consumer discovery across channels, including AI-powered search initiatives.
-
- Buyer
- FINN Partners
- Target
- Honner
- Industry
- Marketing & Advertising
- Location
- New South Wales, Australia
- Type
- Buyout
FINN Partners has acquired Honner, a Sydney-based financial and corporate communications agency with about 25 employees. The deal expands FINN’s Asia Pacific footprint in Australia and strengthens its financial services marketing and communications capabilities across the region.
-
July 7, 2026
- Buyer
- Banzai International
- Target
- ConnectAndSell
- Industry
- Marketing & Advertising
- Type
- Buyout
Banzai International completed its previously announced acquisition of substantially all assets of ConnectAndSell for $13.2 million. ConnectAndSell provides an AI sales acceleration platform used by about 250 B2B organizations and facilitates millions of live customer conversations annually.
-
July 1, 2026
- Buyer
- Moburst
- Target
- Hyperzon
- Industry
- Marketing & Advertising
- Location
- Bulgaria
- Type
- Addon
Moburst, a digital marketing and AI-powered solutions agency, announced its acquisition of Hyperzon, a full-scale Amazon marketing agency. The deal will operate Hyperzon as “Hyperzon by Moburst,” expanding Moburst’s dedicated Amazon marketplace capabilities for product listing optimization, content/creative, storefront management, media buying, and performance improvement.
-
- Buyer
- Martis Capital Management, LLC
- Target
- Deerfield Group
- Industry
- Marketing & Advertising
- Location
- United States
- Type
- Buyout
Martis Capital Management acquired a majority equity stake in Deerfield Group, a healthcare marketing, communications, media, and technology agency focused on healthcare and life sciences clients. The investment is intended to accelerate Deerfield’s capability expansion, including deeper AI-enabled technology solutions and continued development of its service offerings, while founders and management retain significant ownership.
-
June 30, 2026
- Buyer
- Midwest Direct
- Target
- Patton-Kiehl Group, Inc.
- Industry
- Marketing & Advertising
- Location
- Virginia, United States
- Type
- Buyout
Midwest Direct acquired Patton-Kiehl Group, Inc., a direct mail and marketing support services provider based in Woodford, Virginia. The acquisition closed on June 30, 2026, with Generational Group Capital Markets serving as the transaction advisor.
-
- Buyer
- Yes&
- Target
- Modo Modo
- Seller
- Moira Vetter
- Industry
- Marketing & Advertising
- Location
- Georgia, United States
- Type
- Addon
Yes& announced it has acquired Modo Modo, a B2B-focused agency based in Atlanta. The acquisition expands Yes&’s capabilities in B2B branding, strategic marketing, sales enablement, and omnichannel media while deepening its Atlanta presence.
-
June 23, 2026
- Buyer
- Walmart Inc.
- Target
- Vibe.co
- Industry
- Marketing & Advertising
- Location
- Arkansas, United States
- Type
- Buyout
Walmart has completed its acquisition of Vibe.co, a self-service connected TV (CTV) advertising platform. The deal expands Walmart Connect’s advertising business by combining Vibe.co’s self-serve streaming TV tools with Walmart’s closed-loop, omnichannel commerce media capabilities.
-
June 23, 2026
- Buyer
- Infinite
- Target
- Greentarget UK (Greentarget UK, GT)
- Industry
- Marketing & Advertising
- Location
- United Kingdom
- Type
- Addon
International communications and reputation management firm Infinite announced its acquisition of Greentarget UK, a specialist financial and professional services communications agency based in London. The deal more than doubles Infinite’s London footprint and follows Infinite’s recent acquisition of Dukas Linden Public Relations to build a transatlantic strategic communications platform across the US, UK, and broader Europe.
-
June 18, 2026
- Buyer
- Scorpion
- Target
- 1SEO Digital Agency
- Seller
- Skyharbor Capital Partners
- Industry
- Marketing & Advertising
- Location
- Pennsylvania, United States
- Type
- Buyout
Scorpion, a provider of digital marketing and technology solutions for local businesses, announced it acquired 1SEO Digital Agency, a Philadelphia-based marketing agency founded in 2009. 1SEO clients are expected to gain access to Scorpion’s RevenueMAX platform and exclusive technology partnerships and integrations, with 1SEO’s CEO BJ Bergey continuing with the combined company.
-
June 15, 2026
- Buyer
- Residence
- Target
- GateMaker
- Industry
- Marketing & Advertising
- Location
- California, United States
- Type
- Addon
Residence, a network of creative companies headquartered in Los Angeles, added GateMaker, a 360° influencer marketing agency. Residence will provide resources and shared services while GateMaker keeps its brand, talent, and creative edge.
-
- Buyer
- Havas
- Target
- Archrival
- Industry
- Marketing & Advertising
- Location
- United States
- Type
- Buyout
Havas announced it has acquired a majority stake in Archrival, a U.S.-based youth culture and experiential activation agency. The deal is intended to accelerate Havas Play’s expansion in North America and strengthen capabilities in sports marketing, creator engagement, and brand experiences, including using Havas’ Converged.AI operating system.
-
June 11, 2026
- Buyer
- Factua
- Target
- Intelsio
- Industry
- Marketing & Advertising
- Location
- New Jersey, United States
- Type
- Buyout
Factua acquired Intelsio, a performance marketing and customer acquisition agency with more than a decade of experience serving leading consumer brands. The deal combines Intelsio’s affiliate/partner, pay-per-call, and lead-generation expertise with Factua’s AI-powered marketing platform and data/identity infrastructure. Financial terms were not disclosed, and Intelsio’s leadership and team are expected to remain in place serving existing clients.
-
June 11, 2026
- Buyer
- Fernando Sánchez Servitje
- Target
- Legion Advertising LLC
- Industry
- Marketing & Advertising
- Location
- United States
- Type
- Buyout
Fernando Sánchez Servitje has acquired Legion Advertising LLC and now serves as its sole owner and CEO. The agency is positioning for expanded growth across U.S. Hispanic and cross-border (U.S.–Latin America) markets using a streamlined, integrated strategy/creative/execution model.
-
- Buyer
- Mile Marker
- Target
- LIFT
- Industry
- Marketing & Advertising
- Location
- United States
- Type
- Buyout
Mile Marker, a modern omnichannel media agency, announced the acquisition of LIFT, a performance content and creative agency. The deal aims to integrate media, content, technology, and data into a unified system to drive measurable marketing outcomes across the customer journey.
-
June 10, 2026
- Buyer
- Accenture, Accenture Song
- Target
- Whalar
- Seller
- Whalar Group
- Industry
- Marketing & Advertising
- Location
- New York, United States
- Type
- Buyout
Accenture Song has agreed to acquire creator and social agency Whalar from Whalar Group. The deal is intended to expand Accenture Song’s creator economy capabilities, helping brands connect social commerce, AI-driven discovery, and customer experiences. Financial terms were not disclosed, and completion remains subject to customary closing conditions.
-
June 10, 2026
- Buyer
- KNB Communications, Sōvyn
- Target
- Roketto
- Industry
- Marketing & Advertising
- Location
- British Columbia, Canada
- Type
- Buyout
KNB Communications announced the acquisition of Canada-based digital agency Roketto and rebranded the combined firm as Sōvyn. The deal expands capabilities across generative engine optimization (GEO), web design and development, digital advertising, inbound marketing, automation, and digital strategy for healthcare, life sciences and technology clients.
-
- Buyer
- Creative Edge
- Target
- NeigerDesign & Strategic Marketing
- Seller
- Carol Neiger
- Industry
- Marketing & Advertising
- Location
- United States
- Type
- Buyout
Creative Edge and NeigerDesign & Strategic Marketing announced the completion of an integrated growth-marketing partnership under which NeigerDesign became a Creative Edge company. The integration took effect August 1, 2025, and the firms completed operational integration before publicly announcing the expanded combined offering.
-
June 5, 2026
- Buyer
- Everything Branding
- Target
- Darlington Marketing Co.
- Seller
- Cyndi Darlington
- Industry
- Marketing & Advertising
- Location
- California, United States
- Type
- Addon
Everything Branding, a San Diego-based public relations and performance marketing agency, announced it has acquired Darlington Marketing Co. (DMC), a Southern California food, grocery, and restaurant marketing agency. The combined firm will operate under the Everything Branding name and offers an expanded suite of integrated marketing and communications services for local, national, and international clients.
-
June 4, 2026
- Buyer
- EducationDynamics
- Target
- Net Natives
- Industry
- Marketing & Advertising
- Location
- United Kingdom
- Type
- Buyout
EducationDynamics, a higher education marketing, reputation, and enrollment management firm, announced it has acquired UK-based Net Natives, a technology-enabled enrollment marketing agency. The combined organization serves more than 400 institutional clients across 50+ countries and will integrate EducationDynamics’ EDDY Intelligence platform (AI and data analytics) with Net Natives’ Akero platform (marketing-to-enrollment attribution and optimization).
-
- Buyer
- Aizy
- Target
- Uptmz
- Industry
- Marketing & Advertising
- Location
- Netherlands
- Type
- Buyout
Dutch AI marketing software company Aizy acquired performance marketing software company Uptmz to create an integrated advertising platform across Google, Microsoft, and Meta. The combined platform now serves more than 600 customers and aims to combine software, AI-driven optimization and automation, and strategic human support within a single ecosystem.
-
- Buyer
- Interluxe Group
- Target
- adMixt
- Industry
- Marketing & Advertising
- Location
- Texas, United States
- Type
- Buyout
Interluxe Group, a luxury marketing agency, acquired adMixt, a performance marketing agency with proprietary technology and expertise across Meta, Google, TikTok, and other digital platforms. The deal strengthens Interluxe’s Optima platform by combining first-party affluent audience data with adMixt’s paid media optimization, analytics, and full-funnel measurement.
-
May 26, 2026
- Buyer
- Wild Thang
- Target
- Partridge Peartree Promotions (PPP)
- Industry
- Marketing & Advertising
- Location
- Northern Ireland, United Kingdom
- Type
- Addon
Wild Thang, a U.K.-based print and promotional merchandise distributor, has acquired Partridge Peartree Promotions (PPP), a promo firm based in Derry (Londonderry), Northern Ireland. The deal adds a Northern Ireland location and is intended to strengthen Wild Thang’s service capabilities, with a target of £20 million in revenue within three years.
-
May 20, 2026
- Buyer
- Chrysalis Holdings, LLC
- Target
- Moburst
- Industry
- Marketing & Advertising
- Location
- United States
- Type
- Growth capital
Moburst, a mobile-first digital marketing and AI-powered solutions provider, announced a $11.8 million investment from Chrysalis Holdings, LLC. The equity purchase supports Moburst’s continued service delivery to NewDay USA and accelerates development of Moburst’s AI-driven products and Growth Labs initiative.
-
May 19, 2026
- Buyer
- Sky High Marketing
- Target
- In the Bag Promotions
- Seller
- Lori Reading (President, In the Bag Promotions)
- Industry
- Marketing & Advertising
- Location
- Idaho, United States
- Type
- Addon
Sky High Marketing has acquired In the Bag Promotions and plans to open a new Boise, Idaho office to expand its operations in the West Coast region. The deal adds laser engraving and premium printed media services, strengthening Sky High Marketing’s embroidery and screen-printing capabilities.
-
- Buyer
- Mistplay
- Target
- MyChips SRL
- Seller
- MAF
- Industry
- Marketing & Advertising
- Location
- Italy
- Type
- Buyout
Mistplay announced the acquisition of MyChips SRL, a subsidiary of MAF, to expand its LoyaltyPlay global rewarded advertising network. The deal adds MyChips’ inventory across hundreds of apps in North America, APAC, and Europe, giving advertisers more scale and flexibility for user acquisition and ROAS.
-
VeraData Holdings Merges With Avalon Consulting to Expand Omnichannel Nonprofit Fundraising PlatformMay 3, 2026
- Buyer
- VeraData Holdings
- Target
- Avalon Consulting
- Industry
- Marketing & Advertising
- Type
- Buyout
VeraData Holdings and Avalon Consulting announced a merger that unites Avalon's strategic fundraising expertise with VeraData's Donor Science, Creative Science, and Media Science capabilities. The combined VeraData Group positions the parties to deliver an integrated omnichannel fundraising enterprise for nonprofit organizations, combining fundraising intelligence, creative strategy, and multi-channel execution under one structure.
-
May 1, 2026
- Buyer
- The Martin Group
- Target
- Mr. Smith Agency
- Industry
- Marketing & Advertising
- Location
- New York, United States
- Type
- Addon
The Martin Group, an integrated marketing communications firm headquartered in Buffalo, New York, acquired Mr. Smith Agency, a Western New York creative, brand strategy, and content studio. The deal adds Mr. Smith as a distinct division within The Martin Group, with all eight employees (including founder Rob Dimmer) joining the firm; the financial terms were not disclosed.
-
- Buyer
- D2E Labs
- Target
- Knoza, Market Defense
- Industry
- Marketing & Advertising
- Location
- Washington, United States
- Type
- Addon
D2E Labs acquired Knoza to expand Market Defense’s full-funnel marketplace and digital marketing capabilities. Knoza adds a performance-driven marketplace agency approach focused on on- and off-Amazon growth for emerging brands, integrating with Market Defense’s broader platform and technology across channels like Meta, Google, Amazon, TikTok, Target, Ulta, and Walmart.
-
- Buyer
- Keller Williams Realty, LLC
- Target
- Michael Lewis Marketing Suite
- Seller
- Michael Lewis (founder)
- Industry
- Marketing & Advertising
- Location
- United States
- Type
- Buyout
Keller Williams Realty, LLC (KW) has acquired Michael Lewis Marketing Suite (MLMS), a marketing services provider that supports KW-affiliated real estate agents and brokerages. MLMS will be brought fully in-house to strengthen KW’s agent branding and “list-to-close” marketing tools, with founder Michael Lewis serving in an advisory role during integration.
-
- Buyer
- Strategic operator (name not disclosed)
- Target
- Full-service marketing agency based in the Southeast (name not disclosed)
- Seller
- Seller (name not disclosed)
- Industry
- Marketing & Advertising
- Location
- United States
- Type
- Buyout
A full-service marketing agency serving national brands in the U.S. Southeast was acquired by an unnamed strategic operator. The acquired business generated more than $5 million in annual revenue and had a team of 20+ creative professionals delivering large-scale campaigns and retail-ready content.
-
April 17, 2026
- Buyer
- Brkthru
- Target
- Gigawatt
- Industry
- Marketing & Advertising
- Location
- Wisconsin, United States
- Type
- Buyout
Brkthru, a performance-driven media and marketing services company, announced it has acquired Gigawatt, a Milwaukee-based programmatic media partner for agencies and brands. The deal is intended to expand Brkthru’s integrated, full-funnel media and marketing capabilities and deepen expertise in hospitality and tourism marketing. Financial terms were not disclosed.
-
April 15, 2026
- Buyer
- 24 Seven
- Target
- Crawford Group
- Seller
- Judy Crawford (founder and CEO of Crawford Group)
- Industry
- Marketing & Advertising
- Location
- California, United States
- Type
- Addon
24 Seven, a marketing, creative, and tech-focused talent solutions firm, announced its acquisition of Crawford Group. The deal is 24 Seven’s 13th acquisition and is intended to expand Crawford Group’s event capabilities and marketing expertise across the full marketing lifecycle.
-
April 15, 2026
- Buyer
- Viant Technology Inc.
- Target
- TVision Insights
- Industry
- Marketing & Advertising
- Location
- California, United States
- Type
- Buyout
Viant Technology entered into a definitive agreement to acquire TVision Insights for total consideration of $40.0 million, including $22.5 million in cash and $17.5 million in Viant Class A common stock. The deal is aimed at strengthening Viant’s AI-powered programmatic advertising platform by integrating TVision’s second-by-second attention measurement signals into Viant’s buying and intelligence layer.
-
April 14, 2026
- Buyer
- Harvest Group
- Target
- Cartograph
- Seller
- Chris Moe (Founder of Cartograph)
- Industry
- Marketing & Advertising
- Location
- United States
- Type
- Addon
Harvest Group, an integrated commerce agency for high-growth consumer brands, announced it has acquired Cartograph, a full-service Amazon agency specializing in performance marketing and emerging brand growth on Amazon. The deal is expected to approximately double Harvest Group’s Amazon-focused business and team, expanding its digital commerce and media capabilities across the Amazon ecosystem.
-
April 14, 2026
- Buyer
- Havas
- Target
- Acento Public Affairs, Ctrl Digital, Styleheads, Eyesight
- Industry
- Marketing & Advertising
- Location
- France
- Type
- Addon
Havas reported strong first-quarter 2026 performance and said it continued its bolt-on acquisition strategy by acquiring majority stakes in four agencies. The acquisitions include Acento Public Affairs (Spain), Ctrl Digital (Sweden), Styleheads (Berlin, Germany), and Eyesight (France), strengthening H/Advisors advisory services, CSA analytics/activation capabilities, Havas’ cultural marketing/creator relations offerings, and Maison BETC’s luxury fashion events work.
-
April 14, 2026
- Buyer
- Sparq Designs
- Target
- Kip Hunter Marketing (KHM)
- Industry
- Marketing & Advertising
- Location
- Pennsylvania, United States
- Type
- Buyout
Sparq Designs, a Pittsburgh-based creative agency, and Kip Hunter Marketing (KHM), a Fort Lauderdale-based full-service brand marketing and PR agency, announced they are merging into a single integrated firm. The combined company will offer cross-market services in Pittsburgh, South Florida, and nationwide, combining branding and digital performance with PR, media outreach, events, and experiential campaigns.
-
April 9, 2026
- Buyer
- Salem One
- Target
- SmashBrand
- Industry
- Marketing & Advertising
- Location
- North Carolina, United States
- Type
- Buyout
Salem One, a portfolio company of Granite Creek Capital Partners, announced it has acquired SmashBrand, a fully integrated brand development agency focused on consumer-packaged goods (CPG). SmashBrand will continue operating under its own brand, leadership team, and proprietary methodology while Salem One brings complementary marketing execution capabilities.
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Frequently Asked Questions
What kinds of companies are being acquired in marketing & advertising?
Deals include measurement/verification, AI and analytics platforms, creative agencies, PR and communications firms, and marketing services providers extending their digital and go-to-market capabilities.
Which recurring acquirers show up in these marketing & advertising acquisitions?
Recurring buyer names listed here include Capillary Technologies, O2 Investment Partners, Eureka Equity Partners, LIN Media (LIN TV Corp.), ICR, Perion Network Ltd., CITIC Capital, and The Yadot Group.
Are acquisitions concentrated in the United States?
Most recent locations are in the U.S., including California, Colorado, Texas, Florida, Pennsylvania, Tennessee, and the District of Columbia, with at least one acquisition in Spain.
Do the recent deals focus on AI or data-driven marketing?
Several recent transactions emphasize technology capabilities—such as AI-powered growth, creative analytics, digital media verification, dealer-network analytics, and sales acceleration.
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