WebMD Acquires ADDitude

WebMD Health Corp. Acquires Healthwise Operating Assets

March 4, 2024

Healthcare Services

WebMD Health Corp., an Internet Brands company, acquired the operating assets of Healthwise — including content, products, technology, client relationships and certain trademarks — and will fold most of Healthwise's team into WebMD Ignite. The deal expands WebMD Ignite's patient and member engagement capabilities and footprint (now serving more than 650 healthcare organizations); financial terms were not disclosed.

WebMD Health Services Acquires Limeade

June 8, 2023

Healthcare Services

WebMD Health Services, a unit of WebMD Health Corp., announced it will acquire Limeade, an employee well‑being platform provider. The deal combines WebMD Health Services’ clinical and program capabilities with Limeade’s digital engagement technology to create a more comprehensive, holistic workplace well‑being offering; the transaction is expected to close within the next quarter pending approvals.

ADDvise Group AB Acquires Medisuite, LLC

July 30, 2021

Pharmaceuticals

ADDvise Group AB has entered into a share purchase agreement to acquire all outstanding shares of Medisuite, LLC, an online pharmacy based in Cary, North Carolina that specializes in men's health medications. The purchase price is approximately USD 10.3 million (combination of cash, a promissory note and potential earn-outs); closing is expected in August 2021 and the acquisition is financed with ADDvise's own funds.

WebMD Health Corp. Acquires The Wellness Network

July 20, 2021

Healthcare Services

WebMD Health Corp., an Internet Brands company, acquired The Wellness Network from Granite Bridge Partners. The purchase expands WebMD's point-of-care and video-based patient education offerings for hospitals and health systems and brings The Wellness Network's EHR-integrated content and HealthClips 360 capability into WebMD's provider services portfolio. Terms were not disclosed.

WebMD Health Corp Acquires Mercury Healthcare

June 29, 2022

Healthcare Services

WebMD Health Corp has acquired Mercury Healthcare, a Vestar Capital-backed healthcare marketing technology and analytics company. The deal brings Mercury's patient engagement, targeting and analytics capabilities into WebMD's content and audience platform to accelerate personalized patient engagement and marketing solutions for health systems and providers.

WebMD Health Corp Acquires MNG Health

July 28, 2022

Healthcare Services

WebMD Health Corp., through its Medscape platform, acquired MNG Health, a provider of technology-enabled marketing solutions for life sciences brands. The deal expands Medscape's capabilities in virtual events, pharmaceutical sales-rep enablement, and omnichannel digital marketing; terms were not disclosed and MNG will operate as an independent Medscape subsidiary.