Hyatt Acquires Mr & Mrs Smith

April 28, 2023

Hyatt Hotels Corporation agreed to acquire London-based travel club and booking platform Mr & Mrs Smith for an enterprise value of £53.0 million, purchasing 100% of the asset-light platform. The acquisition is intended to strengthen Hyatt’s luxury distribution and loyalty capabilities by adding Mr & Mrs Smith’s curated collection and more than one million members to World of Hyatt; over 100 Mr & Mrs Smith colleagues are expected to join Hyatt’s Commercial Services team.

Buyers
Hyatt Hotels Corporation
Targets
Mr & Mrs Smith
Location
England, United Kingdom
Transaction Type
Buyout

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