Wix.com Ltd. Acquires Base44
June 18, 2025
Wix.com Ltd. acquired Base44, an AI-powered vibe-coding/no-code startup founded by Maor Shlomo, for approximately $80 million in cash plus additional earn-outs. Base44 — a six-month-old, bootstrapped company with roughly eight employees and rapid user growth — will continue operating as a distinct product while Wix integrates its generative-AI no-code capabilities into Wix’s AI portfolio; about $25 million of the consideration is earmarked for employee retention bonuses.
- Buyers
- Wix.com Ltd.
- Targets
- Base44
- Sellers
- Maor Shlomo
- Industry
- Cloud & SaaS
- Location
- Israel
- Transaction Type
- Buyout
Explore More
Related Acquisitions
-
Wix Acquires Hour One to Expand Generative AI Media Capabilities
May 23, 2025
AI & Machine Learning
Wix has acquired Hour One, a generative AI media-creation startup, to accelerate product innovation and embed advanced generative-AI video and rendering capabilities into its platform. Founders Oren Aharon, Lior Hakim and Arnon Kahani and their team will join Wix, giving it access to Hour One's cloud-based infrastructure for scalable, personalized video and interactive content.
-
Front Acquires Windsor.io
January 24, 2024
Software
Front, the San Francisco–based customer operations platform, has acquired AI startup Windsor.io to accelerate Front's AI roadmap and deliver advanced AI-powered deflection, automation, and personalized video capabilities to customer support teams. The Windsor.io team and technology will be integrated into Front to speed delivery of features like AI Answers, AI Tagging, and other agent productivity tools.
-
Base AI Acquires EverAfter AI to Build the First AI Engagement OS
January 21, 2026
Cloud & SaaS
Base AI, a San Francisco–based customer-led growth platform, has acquired EverAfter AI, a Tel Aviv–based post-sale experience and customer success software provider. The acquisition combines lifecycle marketing and digital customer success capabilities to create an AI-driven Engagement OS aimed at improving adoption, upsell/expansion, advocacy, and retention for B2B enterprises.
-
Brex Acquires Weav for $50M
August 17, 2021
Cloud & SaaS
Brex acquired Israeli commerce-API startup Weav for $50 million to accelerate connectivity across its finance platform and establish an innovation hub in Israel. The deal brings Weav’s universal API technology and team into Brex to expand product capabilities and support global customers.
-
Hightouch Acquires Workbase
April 19, 2022
Software
Hightouch has acquired workflow-automation startup Workbase to add proactive, formula-based workflow automation to its Data Activation Platform. The acquisition brings Workbase’s team and technology into Hightouch to expand product capabilities for revenue, sales, and marketing operations use cases, particularly for product-led growth workflows.
-
Bounteous Acquires FortyFour
December 8, 2020
Marketing & Advertising
Bounteous, a Chicago-based digital transformation agency backed by Mountaingate Capital, has acquired Atlanta-based commerce and customer experience agency FortyFour. The acquisition strengthens Bounteous's Magento and commerce capabilities and brings FortyFour's enterprise clients (including Coca‑Cola, Fiserv and Boehringer Ingelheim) and team into the Bounteous organization.
Track M&A activity that matters to you
Get real-time deal alerts, build buyer lists with AI, and access our full acquisition database. Start your free trial today.