Sportradar Acquires Vaix Limited

April 11, 2022

Sportradar has acquired Vaix Limited, an AI specialist for the iGaming industry, and will integrate Vaix's personalization and machine-learning capabilities into its Managed Trading Services and Sportsbook platform. The deal strengthens Sportradar's ability to provide personalized offers and marketing insights to betting and gaming operators; terms were not disclosed.

Buyers
Sportradar
Targets
Vaix Limited
Location
England, United Kingdom
Transaction Type
Buyout

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