The Carlyle Group Acquires Majority Stake in Dept

DEPT Acquires Growth Marketing Agency 3Q Digital (3Q/DEPT)

May 19, 2022

Marketing & Advertising

DEPT, a portfolio company of The Carlyle Group, has agreed to merge with growth marketing agency 3Q Digital. The deal brings 3Q Digital's ~500 US-based specialists into DEPT, creating a combined global agency (3Q/DEPT) with ~3,000 specialists, expanded data/engineering and creative capabilities, and integrated martech platforms.

Carlyle Acquires Majority Stake in Incubeta

November 16, 2022

Marketing & Advertising

The Carlyle Group, via its Carlyle Europe Technology Partners platform, has agreed to acquire a majority stake in Incubeta, a London-headquartered digital marketing and ad-tech agency. Carlyle will support Incubeta's international growth, investments in proprietary technology and commercial operations, and M&A-led market consolidation; terms were not disclosed.

The Carlyle Group Acquires Majority Stake in 1E

June 9, 2021

Software

The Carlyle Group has acquired a majority stake in 1E, a London-based Unified eXperience Management (UXM) software provider. Founder and CEO Sumir Karayi retains a significant minority stake and will remain CEO as Carlyle supports 1E's international growth and product and go-to-market investments.

The Carlyle Group Acquires Majority Stake in SEIDOR

August 20, 2024

IT Services

The Carlyle Group, via its Carlyle Europe Technology Partners V fund, has agreed to acquire a majority stake in SEIDOR, a Barcelona-based IT services and technology consultancy. Carlyle will support SEIDOR's international expansion, product innovation and go-to-market initiatives; the Benito family sold a controlling interest (reported at 60%).

The Carlyle Group Acquires Majority Stake in END.

March 23, 2021

E-Commerce

The Carlyle Group has agreed to acquire a majority stake in Newcastle-headquartered multi-brand retailer END., with founders Christiaan Ashworth and John Parker retaining a significant minority stake and remaining as Co-CEOs. Index Ventures will fully exit; Carlyle will support END.'s international expansion and growth using capital from its Europe and Asia-focused funds.

The Carlyle Group Acquires Majority Stake in Beautycounter

April 13, 2021

Consumer Products

The Carlyle Group has acquired a majority stake in Beautycounter (Counter Brands, LLC), partnering with existing investor Mousse Partners to accelerate the clean-beauty brand's growth. The investment will support Beautycounter’s omni-channel expansion, increase brand awareness, and bolster its product and advocacy initiatives; the transaction values the company at $1 billion.