Algo Acquires Demand Driven Technologies (Intuiflow) to Create Unified Adaptive Supply Chain Planning Platform

Plymouth Growth Invests in Algo

July 20, 2021

Cloud & SaaS

Plymouth Growth, a growth equity firm, made a multi-million dollar investment in Algo, a Troy, Michigan-based supply chain optimization SaaS provider. The capital and strategic partnership (with Plymouth partner Kevin Terrasi joining Algo's board) will be used to accelerate market penetration and expand Algo's sales and marketing capabilities.

Digital Alpha Acquires Majority Stake in DTiQ

December 9, 2021

AI & Machine Learning

Digital Alpha led a majority investment (reported at $200M) to acquire a controlling stake in DTiQ, the provider of AI-driven video intelligence, analytics and managed services for restaurants, convenience stores and specialty retail. The deal includes a strategic collaboration with Cisco Meraki to extend DTiQ's cloud, AI and automation capabilities and accelerate product and market expansion.

Dotdigital Group plc Acquires Alia Software Inc

March 4, 2026

Cloud & SaaS

Dotdigital Group plc announced it has acquired Alia Software Inc., an AI-powered pop-up and email/SMS list-growth platform built for Shopify merchants. The deal is valued at an initial $30 million, with total consideration up to $60 million depending on future performance.

Longshore Capital Partners Invests in DemandTec

September 4, 2025

AI & Machine Learning

Longshore Capital Partners completed a strategic growth investment in DemandTec, the AI-powered retail pricing and merchandising software provider, establishing DemandTec as an independent, PE-backed company. The transaction (reported as a sale of the DemandTec business by Acoustic, L.P.) positions DemandTec to accelerate its AI and product investments, expand commercial reach, and deepen leadership in pricing, promotions, markdown optimization and trade fund management for retailers and CPGs.

2X Acquires Intelligent Demand

December 19, 2024

Marketing & Advertising

Malvern, PA-based marketing-as-a-service provider 2X has acquired Intelligent Demand, a Denver-based B2B growth strategy and execution firm. The transaction (a PE-backed platform add-on) expands 2X's MaaS capabilities—adding GTM strategy, demand generation, RevOps and onshore U.S. delivery to its subscription-based marketing services.

Vitu Acquires DDI Technology

November 7, 2025

Software

Vitu has acquired Decision Dynamics, LLC (d/b/a DDI Technology) from IAA Holdings, LLC. The deal, terms undisclosed, expands Vitu's vehicle title and registration capabilities and accelerates its ability to deliver integrated, end-to-end solutions to lenders, dealers, remarketers and government partners nationwide.