Engagedly Acquires Butterfly.ai

Base AI Acquires EverAfter AI to Build the First AI Engagement OS

January 21, 2026

Cloud & SaaS

Base AI, a San Francisco–based customer-led growth platform, has acquired EverAfter AI, a Tel Aviv–based post-sale experience and customer success software provider. The acquisition combines lifecycle marketing and digital customer success capabilities to create an AI-driven Engagement OS aimed at improving adoption, upsell/expansion, advocacy, and retention for B2B enterprises.

Engagedly Acquires hiringtool.co

May 7, 2025

Cloud & SaaS

Engagedly, an AI-powered talent management suite based in St. Louis, has acquired hiringtool.co, a GenAI-first applicant tracking system built for startups and SMEs. The acquisition adds an AI matching engine, no-code career portals and rapid onboarding capabilities to Engagedly's platform to deliver a more integrated, end-to-end talent experience.

Engagedly Acquires theEMPLOYEEapp

November 9, 2023

Cloud & SaaS

Engagedly acquired theEMPLOYEEapp, an employee communication platform for deskless workers. The acquisition strengthens Engagedly’s AI-powered talent management and employee engagement offerings by adding an all-in-one employee app, intranet capabilities, and employee texting to help organizations communicate and engage hybrid/remote and deskless workforces.

Brightflow AI Acquires CircleUp

June 2, 2023

Data & Analytics

Brightflow AI has acquired CircleUp, adding CircleUp's Helio data and machine-learning insights to Brightflow's financial intelligence platform. The deal will integrate CircleUp's consumer market analytics with Brightflow AI's cash-flow and financial forecasting tools to create a broader offering for consumer and e-commerce businesses; terms were not disclosed.

Aquiline Credit Opportunities Invests in Engagedly Inc.

February 23, 2022

Cloud & SaaS

Engagedly Inc., a SaaS provider of performance management and employee engagement solutions, received an investment from Aquiline Credit Opportunities to expand its product offerings and support global growth. Financial terms were not disclosed. The funding is intended to help Engagedly scale its platform, which serves hundreds of mid-market enterprise customers.

Butterfly Equity Acquires Majority Stake in Orgain

November 8, 2019

Food & Beverage

Butterfly Equity has signed a definitive agreement to acquire a majority stake in Orgain, a Los Angeles-area private equity firm said in a press release. Ontario Teachers' Pension Plan will join as a minority investor, and Orgain founder Dr. Andrew Abraham will retain a significant minority stake and remain CEO; the partnership is intended to scale the brand, accelerate product innovation and expand global distribution.