Forward Consumer Partners Acquires 51% Stake in Justin's from Hormel Foods
December 15, 2025
Forward Consumer Partners has acquired a 51% ownership stake in the Justin’s brand, creating a standalone Justin’s company that will be 51% owned by Forward and 49% owned by Hormel Foods. The transaction returns founder Justin Gold as a strategic advisor and installs Peter Burns as CEO as the business — known for nut butters and USDA-certified organic chocolate confections — seeks focused resources to accelerate growth.
- Buyers
- Forward Consumer Partners
- Targets
- Justin's
- Sellers
- Hormel Foods Corporation
- Industry
- Food & Beverage
- Location
- Colorado, United States
- Transaction Type
- Buyout
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