Hilco Consumer-Retail Acquires Hanes Outlet and Maidenform Store Operations
July 27, 2024
Hilco Consumer-Retail (HCR) completed the acquisition of the operations for Hanes Outlet and Maidenform stores on July 27, 2024. HCR will operate the stores using its RevUp Virtual Store Management program, aims to retain store teams, and will work with landlords to maximize the go-forward store footprint. The transaction represents Hanesbrands' divestiture of its brick-and-mortar store operations to a retail asset and operations specialist.
- Buyers
- Hilco Consumer-Retail
- Targets
- Hanes Outlet and Maidenform store operations
- Sellers
- Hanesbrands Inc.
- Industry
- Retail
- Location
- North Carolina, United States
- Transaction Type
- Divestiture
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