Hyphenate Media Group Acquires Equity Stake in iHeartMedia's My Cultura Podcast Network

June 16, 2025

Hyphenate Media Group, the studio co-founded by Eva Longoria and Cris Abrego, has acquired an equity share in iHeartMedia’s My Cultura podcast network and will join its Board of Advisors. The deal expands Hyphenate and Longoria’s audio production footprint — they will executive produce a slate of original podcasts for My Cultura focused on elevating Latino voices.

Buyers
Hyphenate Media Group, Eva Longoria
Targets
My Cultura
Sellers
iHeartMedia, Inc.
Location
United States
Transaction Type
Growth capital

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