Integrity Marketing Group Acquires AIP Marketing Alliance

January 18, 2022

Integrity Marketing Group, an omnichannel insurtech platform headquartered in Dallas, has acquired AIP Marketing Alliance, an independent marketing organization based in Troy, Michigan. The deal brings AIP access to Integrity's technology, data and shared services while members of the Kisser family (AIP leadership) join Integrity as managing partners; financial terms were not disclosed.

Targets
AIP Marketing Alliance
Sellers
Kisser family (AIP owners)
Industry
Insurance
Location
Michigan, United States
Transaction Type
Buyout

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