Sazerac Company Acquires BuzzBallz (Southern Champion)
March 25, 2024
Sazerac Company has acquired BuzzBallz (dba Southern Champion), the Dallas-area ready-to-drink cocktail maker founded by Merrilee Kick. The deal will add BuzzBallz's spherical RTD cocktail portfolio to Sazerac’s spirits platform and support international and U.S. distribution expansion; financial terms were not disclosed.
- Buyers
- Sazerac Company
- Targets
- BuzzBallz (d/b/a Southern Champion)
- Sellers
- Merrilee Kick and the Kick family
- Industry
- Food & Beverage
- Location
- Texas, United States
- Transaction Type
- Buyout
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