Mammoth Brands Acquires Premium Baby Care Brand Coterie
October 16, 2025
Mammoth Brands has signed a definitive agreement to acquire Coterie, a premium baby care and diapering brand. Coterie will continue to operate independently within Mammoth Brands as Mammoth supports scaling via its omnichannel infrastructure and brand-building capabilities. The transaction is expected to close by the end of 2025, subject to customary closing conditions.
- Buyers
- Mammoth Brands
- Targets
- Coterie
- Sellers
- American Pacific Group, Align Ventures, Sean Beckner, Beliade Consumer Partners
- Industry
- Consumer Products
- Location
- United States
- Transaction Type
- Buyout
Explore More
Related Acquisitions
-
UPPAbaby Acquires 4moms (Asset Purchase from Thorley Industries)
July 10, 2024
Consumer Products
UPPAbaby completed an asset purchase of the 4moms product line from parent company Thorley Industries, formally integrating 4moms into the UPPAbaby brand. The acquisition expands UPPAbaby’s in-home product capabilities and unifies 4moms’ technology-driven baby gear under UPPAbaby’s premium portfolio.
-
Crown Crafts Acquires Baby Boom Consumer Products
July 22, 2024
Consumer Products
Crown Crafts, Inc. acquired substantially all of the assets of Baby Boom Consumer Products, Inc., expanding Crown Crafts' presence in the toddler bedding category and adding diaper bags and licensed-product offerings. The transaction was financed via an $8 million term loan and additional borrowings under Crown Crafts' revolving credit facility; Crown Crafts paid $18 million subject to customary working capital adjustments.
-
Cleo Acquires CareTribe
May 5, 2022
Healthcare Services
Cleo has acquired Palo Alto-based CareTribe to add caregiver support and advanced analytics capabilities, expanding Cleo’s family benefits platform into the adult care market. The acquisition brings CareTribe’s LifePaths personalized caregiver planning and expertise into Cleo’s global offering for employers and health plans.
-
Beyond Inc. Acquires Buy Buy Baby Brand Rights for $5M
February 7, 2025
Retail
Beyond Inc. (the Bed Bath & Beyond/Overstock owner) agreed to acquire the global rights to the Buy Buy Baby brand for $5 million, buying assets including domains, databases, IP, vendor relationships and related content. The deal reunites Buy Buy Baby with Bed Bath & Beyond under Beyond’s ownership and positions the company to relaunch the brand online, explore tokenization of IP with tZero, and leverage partnerships (including Kirkland’s) for potential brick-and-mortar integration.
-
Eleeo Brands Acquires Dapple Baby from Juggernaut Capital Partners
December 28, 2021
Consumer Products
Juggernaut Capital Partners has sold the Dapple Baby brand to Eleeo Brands. Dapple, a plant-based baby cleaning and personal care product brand (previously part of the Noble Holdings platform), will join Eleeo's family of family-focused health & wellness brands, including Boogie Wipes, to expand its retail and e-commerce presence.
-
Society Brands Acquires Yankee Toy Box
September 26, 2022
E-Commerce
Society Brands, an e-commerce aggregator, has acquired Milford, New Hampshire-based Yankee Toy Box, a retailer of licensed-character children's apparel, footwear and accessories. Founders Lisa and Kermit Zerr will remain involved (Lisa as Brand President) as the brand joins Society Brands' portfolio to accelerate channel expansion and product growth.
Track M&A activity that matters to you
Get real-time deal alerts, build buyer lists with AI, and access our full acquisition database. Start your free trial today.