Periscope Equity Invests in Power Digital Marketing

Court Square Capital Partners Makes Strategic Growth Investment in Power Digital

March 16, 2022

Marketing & Advertising

Court Square Capital Partners has made a strategic capital investment in Power Digital Marketing, a San Diego-based digital performance marketing firm, with Periscope Equity selling its investment. The funding will support development of Power Digital’s proprietary machine-learning platform SPRnova and enable further strategic acquisitions while the company continues to operate from its San Diego headquarters under CEO and founder Grayson Lafrenz.

Power Digital Acquires Social Method

January 12, 2021

Marketing & Advertising

Power Digital has acquired Social Method, a performance-focused social media media-buying and creative agency, to expand its paid social and creative capabilities. The deal is an add-on to Power Digital (a portfolio company of Periscope Equity) and combines Social Method's paid social expertise with Power Digital's multi-channel, technology-driven marketing platform.

Periscope Equity Recapitalizes CyberMaxx

August 17, 2021

Cybersecurity

Periscope Equity made a platform investment in CyberMaxx through a recapitalization in partnership with management. The investment will support CyberMaxx's growth initiatives — including product expansion, team development, and strategic acquisitions — as it continues to provide managed cybersecurity services focused on the healthcare industry.

Periscope Equity Makes Growth Investment in Reservoir Communications Group

November 13, 2024

Healthcare Services

Chicago-based private equity firm Periscope Equity has entered an investment partnership with Reservoir Communications Group, a Washington, D.C.-based healthcare consultancy, to accelerate Reservoir's growth and scale. The partnership will support investments in technology, infrastructure, and staffing to expand Reservoir's public affairs, corporate communications, and market-readiness capabilities.

Power Digital Acquires Endrock Growth and Analytics

December 20, 2023

Marketing & Advertising

Power Digital, a tech-enabled growth marketing firm, has acquired Endrock Growth and Analytics, a CRO and data analytics agency with offices in the United States, Medellín, Cartagena and Quito. Endrock founder Ned MacPherson will join Power Digital as Chief Growth Officer as the firm integrates Endrock’s CRO, experimentation and analytics capabilities to expand Power Digital’s data-intelligence and conversion optimization offerings.

Periscope Equity Invests in Praecipio Consulting

October 26, 2021

IT Services

Periscope Equity made a platform investment in Praecipio Consulting, an Austin-based Atlassian-focused IT and business process consulting firm, to support accelerated growth and future acquisitions. Periscope will provide capital and strategic support to scale Praecipio's Agile, DevOps, and ITSM consulting capabilities for enterprise customers.