Southfield Capital Acquires Majority Stake in Metric Search

Gemspring Capital Makes Strategic Investment in Sitemetric

February 12, 2025

Cloud & SaaS

Gemspring Capital Management, through its Gemspring Growth Solutions I fund, announced a strategic investment in Houston-based Sitemetric, a provider of construction jobsite security, safety, and workforce management solutions. The terms were not disclosed, and the investment is intended to accelerate product development and go-to-market resources to support growth.

Conductor Acquires Searchmetrics

February 14, 2023

Cloud & SaaS

Conductor, the New York-based enterprise organic marketing (SEO) platform, has acquired European SEO technology provider Searchmetrics to accelerate its expansion in Europe and integrate Searchmetrics’ data assets and engineering team. The deal brings Searchmetrics’ ~70 employees, 500+ global customers (per Source 1) and long-standing European presence into Conductor’s product and support footprint to deliver greater global platform capabilities.

Southfield Capital Acquires Contextual.io

January 26, 2026

AI & Machine Learning

Southfield Capital acquired Contextual.io, an AI orchestration platform and AI solutions provider, and plans to embed its capabilities into Southfield’s lower-middle-market partnership/value-creation model. Financial terms were not disclosed.

LDC Backs LendingMetrics with Growth Investment

November 7, 2024

Data & Analytics

LDC, the private equity investor affiliated with Lloyds Banking Group, has made a growth capital investment in LendingMetrics to support product R&D, scale its decisioning software and data services, and pursue complementary acquisitions. The funding will help LendingMetrics expand its partnerships and explore new verticals such as telecoms, utilities and insurance while preserving management control.

ScaleCo Management Invests in PSP Metrics, Inc.

April 24, 2023

Staffing & HR

ScaleCo Management has made a growth investment in Pittsburgh-based employee assessment and talent development firm PSP Metrics, Inc., marking ScaleCo's 20th platform investment. PSP founders Dr. Gary Williamson and Dr. Steve Guinn remain involved as investors/advisors, while Donald L. Bedney III joins as President to support the company's planned organic growth and add-on strategy in human capital management.

Fusion92 Acquires Search-Centric Agency Big Footprint

January 5, 2023

Marketing & Advertising

Fusion92, a Chicago-based marketing transformation firm backed by Serata Capital Partners and Landon Capital Partners, acquired Denver-based search-centric digital agency Big Footprint in a deal completed in December. The acquisition adds organic and paid search (SEO/SEM) capabilities and leadership from Big Footprint into Fusion92's Media & Activation team to broaden the firm's end-to-end marketing transformation offering.