Southfield Capital-backed Franchise FastLane Acquires Raintree Franchise Growth
July 12, 2023
Southfield Capital's portfolio company Franchise FastLane has acquired Raintree Franchise Growth, a Denver-based full-service brand development and marketing firm serving franchisors. The deal expands FastLane's franchise development and marketing capabilities and brings Raintree's leadership into the combined organization (Brent Dowling to serve as CMO), with Raintree's owners remaining actively involved post-close.
- Buyers
- Southfield Capital, Franchise FastLane
- Targets
- Raintree Franchise Growth
- Sellers
- Raintree owners
- Platforms
- Franchise FastLane
- Industry
- Marketing & Advertising
- Location
- Colorado, United States
- Transaction Type
- Addon
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