TradePending Acquires Fixed Ops Digital
October 11, 2023
TradePending, a Capstreet-backed sales enablement and consumer experience platform for car dealerships, has acquired Fixed Ops Digital, a marketing and technology provider for dealership fixed operations. The acquisition adds Fixed Ops' SPARK website service experience platform (used by 800+ franchise dealerships in the U.S. and Canada) to TradePending's offerings; financial terms were not disclosed and Fixed Ops' management will remain in place.
- Buyers
- TradePending, Capstreet
- Targets
- Fixed Ops Digital
- Platforms
- TradePending
- Industry
- Marketing & Advertising
- Location
- Colorado, United States
- Transaction Type
- Addon
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