Wishpond Acquires Viral Loops
April 1, 2022
Wishpond Technologies Ltd. completed an asset acquisition of Viral Loops Limited, a London-based referral marketing SaaS platform, for approximately US$2.3 million (US$1.38M upfront plus up to US$920k earn-out). Wishpond expects to maintain Viral Loops' brand and team, leverage cross-sell opportunities into its ~3,000 SMB customers, and enhance its marketing product suite with Viral Loops' referral marketing capabilities.
- Buyers
- Wishpond Technologies Ltd.
- Targets
- Viral Loops Limited
- Industry
- Marketing & Advertising
- Location
- England, United Kingdom
- Transaction Type
- Buyout
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