Woodward Communications Acquires Insight Publications and In Business

October 4, 2022

Woodward Communications, Inc. has acquired Insight Publications, LLC (Appleton, WI) from owner Brian Rasmussen and purchased In Business (IBmadison) from Magna Publications, Inc. Both publications’ employees will remain with their businesses and management said the deals expand WCI’s regional publishing, digital and events capabilities across Wisconsin.

Buyers
Woodward Communications, Inc.
Targets
Insight Publications, LLC, In Business (IBmadison)
Sellers
Brian Rasmussen, Magna Publications, Inc.
Location
Wisconsin, United States
Transaction Type
Buyout

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