Simplicity Group Holdings Acquires Northeast Brokerage

Simplicity Group Acquires Chesapeake Brokerage

July 12, 2022

Insurance

Simplicity Group has acquired Chesapeake Brokerage, a Delaware-based life, long-term care and annuity distribution firm. The founders Jeff and Marge Levy will join Simplicity as partners and continue to run day-to-day operations while benefiting from Simplicity's product, marketing and back-office resources.

Simplicity Group Acquires Hancock Brokerage

September 7, 2023

Insurance

Simplicity Group Holdings, Inc. announced the acquisition of Hancock Brokerage, a Metairie, Louisiana-based life insurance brokerage led by Susan Cimini, who becomes a Simplicity partner. The deal brings Hancock's life insurance, annuity and life-settlement capabilities onto Simplicity's platform and is intended to expand the firm's product offering and distribution resources for advisors and agents.

Simplicity Group Acquires Source Brokerage

February 6, 2026

Insurance

Simplicity Group, a holistic financial planning and advisor partner platform, has acquired Indianapolis-based Source Brokerage, a disability insurance specialist broker general agency (BGA). The acquisition expands Simplicity's national disability insurance (DI) capabilities and adds specialized institutional-market expertise (including GME and GSI programs), while Source Brokerage founder Steve Crowe joins Simplicity as a partner.

Simplicity Group Acquires The Leaders Group, Inc.

February 15, 2023

Financial Services

Simplicity Group Holdings, Inc. has entered into a definitive agreement to acquire The Leaders Group, Inc., a national independent broker-dealer based in Littleton, Colorado. The acquisition expands Simplicity's distribution capability into the brokerage general agency (BGA) channel and enhances its ability to support independent financial advisors and BGAs with insurance and securities distribution services.

Simplicity Group Acquires Buckhead Brokerage Group

May 3, 2022

Financial Services

Simplicity Group has acquired Georgia-based Buckhead Brokerage Group and welcomed its founder, Forrest Mitchell, as a new partner. The acquisition brings Buckhead’s insurance brokerage and underwriting expertise into Simplicity’s distribution partnership to expand capabilities and service offerings for independent advisors and their clients.

Simplicity Group Acquires Commonwealth Capital Brokerage

April 18, 2023

Insurance

Simplicity Group Holdings, Inc. has acquired Commonwealth Capital Brokerage, LLC, a Pennsylvania-based life and annuity brokerage agency led by Drew Grifo and Stephen Ruggieri. The two leaders join Simplicity as partners to access the group's sales, marketing, lead generation and proprietary technology to accelerate growth and better serve their network of advisors.