YOOBIC Acquires SimpliField
April 15, 2025
YOOBIC has acquired SimpliField, the Paris-based mobile platform for retail performance and store operations, to strengthen its global leadership in frontline retail technology. The deal combines YOOBIC's mobile-first store operations platform and investor backing with SimpliField's customer roster across luxury, beauty, fashion and QSR to expand capabilities and scale global go-to-market.
- Buyers
- YOOBIC
- Targets
- SimpliField
- Industry
- Cloud & SaaS
- Location
- France
- Transaction Type
- Buyout
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