Yuga Labs Acquires PROOF
February 16, 2024
Yuga Labs has acquired PROOF, bringing the PROOF Collective, Moonbirds, Oddities, Mythics, and Grails exhibition series and the PROOF team and IP into the Yuga ecosystem. Kevin Rose will transition to an advisory role while several PROOF team members (including Josh Ong, Jesse Bryan, and Amanda Gadbow) move to Yuga; Yuga plans to integrate Moonbirds into its Otherside metaverse and expand its digital art and community capabilities.
- Buyers
- Yuga Labs
- Targets
- PROOF
- Industry
- Media & Entertainment
- Location
- California, United States
- Transaction Type
- Buyout
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