Encore Consumer Capital Invests in LYS Beauty

April 1, 2025

Encore Consumer Capital has made a significant minority equity investment in clean beauty brand LYS Beauty to fund product innovation, inventory expansion, strategic hires, and global marketing as the brand scales. Founder and CEO Tisha Thompson will retain majority ownership as LYS prepares to expand distribution, including a Sephora at Kohl's launch across 800+ stores.

Buyers
Encore Consumer Capital
Targets
LYS Beauty
Location
Georgia, United States
Transaction Type
Growth capital

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