MarcyPen and Brand Velocity Group Acquire Majority Stake in The GLD Shop from H.I.G. Growth Partners
July 7, 2025
MarcyPen Capital Partners, together with Brand Velocity Group, acquired a majority stake in The GLD Shop from H.I.G. Growth Partners, with H.I.G. retaining a minority interest to support ongoing growth. The deal positions GLD to accelerate brand and marketing efforts under new ownership while continuing to leverage H.I.G.'s prior investment and operational improvements.
- Buyers
- MarcyPen Capital Partners, Brand Velocity Group
- Targets
- The GLD Shop
- Sellers
- H.I.G. Growth Partners (H.I.G. Capital)
- Industry
- Consumer Products
- Location
- Florida, United States
- Transaction Type
- Buyout
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