Marketing & Advertising Acquisitions in Kansas

ShoreView (ShoreView Industries LLC / ShoreView Capital Partners IV) has made a platform investment in Go Local Interactive (Go Local, LLC), a digital marketing provider headquartered in Overland Park, Kansas. The partnership will support Go Local's growth and pursue add-on acquisitions to expand its capabilities serving self-storage, home services, multi-family, and senior living clients across the United States.

EVERSANA has completed its acquisition of Intouch Group, a global full-service agency network serving the pharmaceutical industry. The deal integrates Intouch’s creative, media, enterprise solutions and data analytics into EVERSANA’s commercialization services platform to expand capabilities and accelerate digital-first commercialization for life sciences clients.

Responsive Data, LLC (Mesa, Arizona) has acquired MLMLeads.com and related assets from MLM Leads, LLC (Manhattan, Kansas) in an undisclosed all-cash transaction. The deal transfers MLMLeads.com, MyHomeBusiness.com, the customer database, affiliate network and other web assets to Responsive Data as the founder Enrique Garibay retires.

Augeo, a St. Paul-based leader in loyalty and engagement platform solutions, acquired Wellington, an Overland Park, Kansas experiential design and community-building firm, effective February 1, 2021. The purchase expands Augeo's live and virtual meetings, events, community building and strategic gifting capabilities to support a broader experience engagement lifecycle.

Link Media Outdoor, a wholly owned subsidiary of Boston Omaha Corporation, purchased the outdoor advertising assets of Thomas Outdoor Advertising, Inc., acquiring 368 billboard faces located in Manhattan and central Kansas. The acquired inventory will be managed from Link's Kansas City office and expands Link's existing Kansas footprint; the sellers included Thomas Outdoor Advertising and family owners Bart Thomas, Layton Thomas and Jim Wells.

RCap Equity Partners acquired a controlling interest in TriStar Event Media, LLC, a Kansas-based provider of event marketing and media services for healthcare associations. RCap said it will partner with TriStar’s management to expand the company’s products and services and drive growth.

EducationDynamics acquired key agency-of-record assets and portions of the inquiry generation business of Thruline Marketing, including call center operations in Lenexa, Kansas and Tampa, Florida. The deal expands EducationDynamics' marketing services and contact center capabilities to better serve higher education partners and strengthens its Enrollment Management Services division.