Marketing & Advertising Acquisitions in Montana

The Vomela Companies has acquired PFL, a Livingston, Montana-based direct mail automation and printing company, as an add-on to Vomela's platform. PFL will operate as a division in its Livingston facility and its automation platform (which integrates with Salesforce, Adobe Marketo Engage, Iterable and others) expands Vomela's data-driven, multi-channel marketing and direct mail capabilities; the deal is backed by Vomela sponsor The Riverside Company.

Global programmatic media partner MiQ has acquired Pathlabs, a Missoula, Montana–based Media Execution Partner (MEP) founded in 2021 with a ~100-person team. Pathlabs will remain an independent business unit under MiQ as the deal expands MiQ’s programmatic and managed-service capabilities for independent and mid-sized agencies across the U.S.