Public Company Software

Tiny

Victoria, British Columbia, Canada

Tiny is a technology holding company and operator that partners with and acquires digital businesses, operating a portfolio that has included segments such as WeCommerce and Beam (and brands like Dribbble).

Focus Areas
E-commerce technology, Shopify ecosystem, Digital product design
Website
tiny.com

Tracked deals

8

8 tracked deals across 2020-2025.

Recent pace

0

0 tracked deals announced in the last 12 months.

Deal mix

Buyout

5 buyout · 3 addon

Tiny Acquisition Volume by Year

Last 6 years

Acquisition volume by year Annual acquisition counts for the last 6 years for Tiny. 1 2020 2 2021 1 2022 2 2023 1 2024 1 2025

Supporting Data

Recent Transactions

  • Buyer
    Tiny
    Target
    Serato
    Industry
    Software
    Location
    New Zealand
    Type
    Buyout

    Canada-based holding company Tiny announced it has acquired a controlling stake in DJ software company Serato for C$94.5 million (US$66 million). The deal will be made through cash and common shares and is expected to close in Q2 2025, with Serato continuing to be based in New Zealand.

  • Buyer
    WeCommerce Operations Ltd., Tiny Ltd.
    Target
    Repeat Inc.
    Industry
    Cloud & SaaS
    Type
    Addon

    Tiny Ltd.'s WeCommerce subsidiary has acquired all outstanding shares of Repeat Inc., a retention AI marketing SaaS for enterprise e-commerce merchants. The acquisition will be consolidated into Tiny's financials and is intended to expand WeCommerce's e‑commerce marketing capabilities across Tiny's portfolio of Shopify-focused tools.

  • Buyer
    Tiny Ltd., WeCommerce Holdings Limited Partnership
    Target
    Clean Canvas Limited
    Seller
    Shareholders of Clean Canvas Limited
    Industry
    E-Commerce
    Location
    United Kingdom
    Type
    Addon

    WeCommerce Holdings LP, a subsidiary wholly owned by Tiny Ltd., has acquired all issued and outstanding shares of Clean Canvas Limited for an upfront US$11.5 million plus up to US$1.2 million of contingent earn-out consideration. Clean Canvas, a UK-based Shopify theme designer and developer, will continue to operate as an independent brand and its results will be consolidated into Tiny's financials; the purchase includes a US$750,000 holdback and the earn-out may be paid in cash, Tiny common shares, or a combination.

  • Buyer
    Tiny
    Target
    HappyFunCorp
    Industry
    IT Services
    Type
    Buyout

    Canadian acquirer Tiny has purchased Brooklyn-based product engineering firm HappyFunCorp for $30 million in a deal combining cash and shares. HappyFunCorp — a profitable, bootstrapped app and product engineering shop (2022 revenue ~$12M) — will remain independently operated in Brooklyn with its leadership team staying on post-close.

  • Buyer
    WeCommerce Holdings Ltd.
    Target
    Kno Technologies Inc. (KnoCommerce)
    Industry
    Cloud & SaaS
    Location
    British Columbia, Canada
    Type
    Buyout

    WeCommerce Holdings Ltd. has completed its previously announced acquisition of Kno Technologies Inc. (KnoCommerce), an ecommerce survey and zero-party data insights platform. The deal adds KnoCommerce as an independent brand within WeCommerce’s portfolio and is intended to help merchants build and use owned customer data across the discovery, conversion, and retention lifecycle.

  • Buyer
    Tiny
    Target
    Frosty
    Location
    United States
    Type
    Buyout

    Tiny, a Canadian holding company focused on the digital agency space, has acquired a majority stake in Frosty, a brand design and marketing strategy firm founded by J.D. Ostrow and Greg Stogdon. The investment will allow Frosty to scale its services and broaden its portfolio while enabling Tiny to deepen its presence in fashion, sport and branding; Frosty Pop (the related games studio) will continue to operate independently and an existing investor, Faisal Sethi, remains involved.

  • Buyer
    WeCommerce Holdings Ltd.
    Target
    Archetype Themes Inc.
    Industry
    E-Commerce
    Location
    Quebec, Canada
    Type
    Buyout

    WeCommerce Holdings Ltd. signed a definitive agreement to acquire substantially all of the assets of Archetype Themes Inc. for US$20.0 million upfront plus contingent consideration of up to US$12.0 million (total consideration up to US$32.0 million). Archetype is a leading designer of premium Shopify themes (used by over 60,000 merchants); the acquisition expands WeCommerce's portfolio of Shopify-focused technology businesses and theme offerings.

  • Buyer
    WeCommerce Holdings Ltd
    Target
    Foursixty Inc.
    Industry
    Cloud & SaaS
    Location
    Ontario, Canada
    Type
    Addon

    WeCommerce, a Canadian e-commerce technology holding company, has acquired Foursixty Inc., a Toronto-based shoppable Instagram and UGC content platform that serves thousands of direct-to-consumer brands. Foursixty will join WeCommerce's portfolio of Shopify-focused businesses and continue to operate independently to support merchants in monetizing Instagram content.

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